Mermaid Beach, Queensland Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Mermaid Beach, Queensland? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $39,265 per year — at a $259 nightly rate, 51.8% occupancy, and a $142 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 22 active listings, Mermaid Beach is a micro-market where solid booking activity throughout the year.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Mermaid Beach?
In Mermaid Beach, the headline Airbnb metrics are $39,265 in average annual revenue,51.8% occupancy, $259 ADR, and $142 in RevPAR, and guests book about 56 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Mermaid Beach?
Understanding the monthly revenue variations for Airbnb listings in Mermaid Beach is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mermaid Beach is typically December, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mermaid Beach across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,399+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,322 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,696 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,335, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mermaid Beach
What Is the Monthly Airbnb Occupancy Rate in Mermaid Beach?
Maximize your bookings by understanding the Mermaid Beach STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mermaid Beach:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 59%.
- Entry-level properties (Bottom 25%) average 42% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mermaid Beach
What Is the Average Airbnb Nightly Rate in Mermaid Beach?
Effective short term rental pricing strategy in Mermaid Beach involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mermaid Beach typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $433+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $263 or more.
- Typical properties (Median) charge around $195 per night.
- Entry-level properties (Bottom 25%) earn around $165 per night.
Average Daily Rate (ADR) Trend by Month in Mermaid Beach
What Is the RevPAR for Airbnb in Mermaid Beach?
RevPAR in Mermaid Beach is currently $142. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $78 RevPAR.
- Typical properties (Median) generate $119 RevPAR.
- Strong performers (Top 25%) earn $171 RevPAR.
- Best-in-class (Top 10%) achieve $248 RevPAR.
Average Monthly RevPAR Trend in Mermaid Beach
RevPAR Insights for Mermaid Beach
- The average RevPAR in Mermaid Beach is $142. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($248) and bottom 25% ($78) is $171, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Dec and bottoms out in Apr, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Mermaid Beach benchmarks. If your RevPAR falls below the median of $119, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $171+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Mermaid Beach?
Mermaid Beach's peak Airbnb season falls in December, January, October, while the softest stretch is February, April, May. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, January, October)
- Revenue averages $6,101 per month
- Occupancy rates average 70.9%
- Daily rates average $273
Shoulder Season
- Revenue averages $4,092 per month
- Occupancy maintains around 56.2%
- Daily rates hold near $230
Low Season (February, April, May)
- Revenue drops to average $1,338 per month
- Occupancy decreases to average 21.1%
- Daily rates adjust to average $237
Seasonality Insights for Mermaid Beach
- Airbnb seasonality in Mermaid Beach is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Mermaid Beach's highest earning potential, with monthly revenues climbing to $6,497, occupancy reaching 75.3%, and ADRs peaking at $298.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $0, occupancy could drop to 0.0%, and ADRs may adjust to $198.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mermaid Beach.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Mermaid Beach, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Mermaid Beach?
Low regulation and minimal registration activity in Mermaid Beach, Queensland, Australia point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Mermaid Beach to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Mermaid Beach?
With a compact short-term rental market, Mermaid Beach gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Mermaid Beach North | Family-friendly neighborhood with beautiful beachfront and close proximity to local cafes and restaurants. Ideal for families and beach lovers looking for a peaceful getaway. | Mermaid Beach, Pacific Fair Shopping Centre, Nobby Beach, Kurrawa Park, Surf Life Saving Club |
| Mermaid Beach South | Quieter section of Mermaid Beach perfect for relaxation, with easy access to the beach and scenic coastal walks. Attracts travelers seeking a laid-back atmosphere. | Mermaid Beach, Miami Marketta, Tallebudgera Creek, Burleigh Head National Park, Gold Coast Convention and Exhibition Centre |
| Nobby Beach | Vibrant beachside area with a lively atmosphere, trendy cafes, and a popular Sunday market. Perfect for young travelers and food enthusiasts. | Nobby Beach, Nobby's Beach Surf Life Saving Club, Nobby Beach Wheatley Park, The Village Markets, Cafes and restaurants |
| Miami Beach | Renowned for its beautiful beaches and scenic parks, Miami Beach offers a mix of relaxation and outdoor activities, making it ideal for all types of travelers. | Miami Beach, Tallebudgera Creek, Tallebudgera Surf Club, Miami One Shopping Centre, Tallebudgera State School |
| Burleigh Heads | Popular tourist destination known for its stunning beaches, national parks, and vibrant dining scene. Attracts surfers and outdoor enthusiasts. | Burleigh Heads Beach, Burleigh Heads National Park, James Street precinct, Burleigh Head Pub, Local boutiques |
| Palm Beach | Trend-setting area with beautiful beaches and trendy cafes that attract young tourists and families alike, with a relaxed, beachy vibe. | Palm Beach, Currumbin Wildlife Sanctuary, Tallebudgera Creek, The Pines Shopping Centre, Palm Beach Parklands |
| Coolangatta | Close to the Queensland-New South Wales border, this area offers stunning views, great surfing spots, and a vibrant nightlife, appealing to a diverse range of visitors. | Coolangatta Beach, Snapper Rocks, The Strand Shopping Centre, Twin Towns Services Club, Point Danger |
| Tallebudgera | Offers a mix of stunning natural beauty, including beaches and the Tallebudgera Creek, making it popular for outdoor enthusiasts and families. | Tallebudgera Creek, Burleigh Head National Park, Tallebudgera Beach, Local parks and picnic areas, Water sports activities |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Mermaid Beach offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Mermaid Beach?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mermaid Beach
- The Mermaid Beach Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mermaid Beach, Apartment/Condo properties are the most common (90.9%), reflecting the local real estate landscape.
Mermaid Beach Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mermaid Beach
- The dominant room capacity in Mermaid Beach is 2 bedrooms listings, making up 59.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 81.8% of the active Airbnb listings in Mermaid Beach, indicating a high concentration in these sizes.
- A significant 27.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mermaid Beach.
Mermaid Beach Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mermaid Beach
- The most common guest capacity trend in Mermaid Beach vacation rentals is listings accommodating 4 guests (40.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Mermaid Beach STR market, accounting for 63.6% of listings.
- 31.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mermaid Beach.
- On average, properties in Mermaid Beach are equipped to host 5.1 guests.
How Do Listings in Mermaid Beach Compare on Quality?
Listing quality in Mermaid Beach can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Mermaid Beach
- At 34.5 photos per listing on average, Mermaid Beach hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 22.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Mermaid Beach averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Mermaid Beach?
Amenity Prevalence
Amenity Insights for Mermaid Beach
- Essential amenities in Mermaid Beach that guests expect include: Air conditioning, TV, Washer, Wifi, Free parking on premises, Hangers, Kitchen, Oven, Dishes and silverware, Hair dryer. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mermaid Beach: Air conditioning, TV, Washer, Wifi, Free parking on premises, Hangers, Kitchen, Oven, Dishes and silverware, Hair dryer.
- Prioritize adding missing essentials: Hangers, Kitchen, Oven, Dishes and silverware, Hair dryer.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mermaid Beach to stay competitive.
Which Airbnb Amenities Boost Revenue in Mermaid Beach?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Mermaid Beach, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Heating | 45.5% | $66,427 | $16,631 | 299.4% |
Dining table | 54.5% | $54,548 | $20,926 | 160.7% |
Baking sheet | 22.7% | $74,692 | $28,846 | 158.9% |
Coffee maker | 45.5% | $57,742 | $23,869 | 141.9% |
Body soap | 45.5% | $57,742 | $23,869 | 141.9% |
Outdoor furniture | 36.4% | $60,565 | $27,094 | 123.5% |
Clothing storage | 45.5% | $56,168 | $25,180 | 123.1% |
Wine glasses | 50.0% | $52,620 | $25,910 | 103.1% |
Private entrance | 27.3% | $61,129 | $31,066 | 96.8% |
Shower gel | 40.9% | $54,908 | $28,436 | 93.1% |
Revenue Impact Insights for Mermaid Beach
- Heating tops the revenue impact list with a 299.4% uplift — listings with this amenity earn $66,427 vs. $16,631 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Mermaid Beach STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mermaid Beach. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMermaid Beach Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Mermaid Beach
- The typical guest profile for Airbnb in Mermaid Beach consists of primarily domestic travelers (79%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Hindi.
- Domestic travelers account for 78.6% of guests.
- Key international markets include Australia (78.6%) and New Zealand (11.5%).
- Top languages spoken are English (65.8%) followed by Hindi (7.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Melbourne and Brisbane.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Mermaid Beach?
Listings in Mermaid Beach average 4.69 out of 5 overall, with about 11.3 reviews per active listing and 13.6% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Mermaid Beach
- An average rating of 4.69 places Mermaid Beach in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Location (4.93), while Cleanliness (4.63) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 13.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 13.6% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Mermaid Beach Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mermaid Beach
- The most common availability pattern in Mermaid Beach falls within the 91-180 days range, representing 40.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 59.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Mermaid Beach (40.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 40.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Mermaid Beach?
Average Booking Lead Time by Month
Booking Lead Time Insights for Mermaid Beach
- The overall average booking lead time for vacation rentals in Mermaid Beach is 56 days.
- Guests book furthest in advance for stays during November (average 83 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (68 days avg.) sees the longest lead times, while Spring (19 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Mermaid Beach.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 83 days out to capitalize on advance planning.
- During April, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 68 days) to capture early planners.
- Monitor your own booking lead times against these Mermaid Beach averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Mermaid Beach?
Guests in Mermaid Beach stay about 6.7 nights on average, generating roughly 472 reservations and 21.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Mermaid Beach
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Mermaid Beach
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 21.5 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in May (10 nights) and shorten in Mar (4.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Mermaid Beach Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
3 listings
13.6% of total
3 Nights
3 listings
13.6% of total
4-6 Nights
1 listings
4.5% of total
30+ Nights
15 listings
68.2% of total
Key Insights
- The most prevalent minimum stay requirement in Mermaid Beach is 30+ Nights, adopted by 68.2% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (13.6%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (68.2%) caters to monthly stays (30+ nights) in Mermaid Beach, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 68.2% of Mermaid Beach hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 68.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mermaid Beach.
Mermaid Beach Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
10 listings
45.5% of total
Flexible
1 listings
4.5% of total
Moderate
5 listings
22.7% of total
Firm
4 listings
18.2% of total
Strict
2 listings
9.1% of total
Cancellation Policy Insights for Mermaid Beach
- The prevailing Airbnb cancellation policy trend in Mermaid Beach is Super Strict 30 Days, used by 45.5% of listings.
- There's a relatively balanced mix between guest-friendly (27.2%) and stricter (27.3%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (9.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Super Strict 30 Days policy to align with the 45.5% market standard in Mermaid Beach.
- Using a Strict policy might deter some guests, as only 9.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Mermaid Beach.
How Much Are Airbnb Cleaning Fees in Mermaid Beach?
Cleaning fees in Mermaid Beach are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Mermaid Beach
- 90.9% of listings charge a cleaning fee, making it standard practice in Mermaid Beach. Guests expect it and factor it into their booking decisions.
- The gap between the average ($173) and median ($139) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 11.3% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Mermaid Beach median of $139. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Mermaid Beach Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mermaid Beachbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Sunbrite Breeze—Poolside Relaxation by the Sea
Entire Place • 4 bedrooms
Thirty-Nine Albatross (Apartment 8)
Entire Place • 3 bedrooms
2 Bedroom Ocean Front Superior AC Apartment
Entire Place • 2 bedrooms
Luxury Family Escape Sleeps10 @Turtle Beach Resort
Entire Place • 3 bedrooms
Mermaid Beachfront Retreat—Moments from Top Dining
Entire Place • 2 bedrooms
Soleil By Khove
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Mermaid Beach?
Learn from the best! This table showcases top-performing Airbnb hosts in Mermaid Beach based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Belinda | 2 | $221,589 | 36 | 4.83/5.0 |
| Dean | 9 | $199,271 | 74 | 4.59/5.0 |
| Jess | 2 | $105,135 | 72 | 4.71/5.0 |
| Burleigh Letting Co | 1 | $83,241 | 21 | 4.57/5.0 |
| Peter | 1 | $75,756 | 2 | Not Rated |
| Khove | 1 | $48,010 | 1 | Not Rated |
| Zoe | 1 | $47,105 | 28 | 5.00/5.0 |
| The Property Associates | 1 | $46,735 | 7 | 5.00/5.0 |
| Elisa J | 1 | $17,142 | 5 | 4.60/5.0 |
| Michael | 1 | $9,986 | 1 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mermaid Beach.
Who Are the Airbnb Hosts in Mermaid Beach?
Mermaid Beach leans more toward professional operations than casual hosting, which usually raises the competitive bar for new entrants.
Host Profile Insights for Mermaid Beach
- Only 9.1% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 68.2% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 13.6% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 77.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 45.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Mermaid Beach averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Mermaid Beach
These are the highest-grossing professional property management operations in Mermaid Beach, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Belinda | 2 | $221,589 | $445 | 70.2% | 4.83/5 |
| Dean | 9 | $199,271 | $184 | 51.5% | 4.59/5 |
| Burleigh Letting Co | 1 | $83,241 | $339 | 80.7% | 4.57/5 |
| Peter | 1 | $75,756 | $550 | 46.0% | N/A |
| Khove | 1 | $48,010 | $462 | 38.2% | N/A |
| The Property Associates | 1 | $46,735 | $239 | 56.2% | 5.00/5 |
Management Company Insights for Mermaid Beach
- The leading management company, Belinda, operates 2 listings with $221,589 in gross revenue — a useful benchmark for what scale looks like in Mermaid Beach.
- Top managers average 3 properties each, suggesting professional management in Mermaid Beach still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.75/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Mermaid Beach's Airbnb Market Compare to Nearby Cities?
How does the Mermaid Beach Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Fingal, Mermaid Beach has 2 percentage points lower occupancy and about $71 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Fingal | 12 | $4,916 | $329.71 | 54% |
| Burleigh Heads | 32 | $4,377 | $355.10 | 50% |
| Point Lookout | 10 | $4,180 | $529.93 | 32% |
| Byron Bay | 983 | $4,096 | $435.40 | 42% |
| Broadbeach | 54 | $3,925 | $299.80 | 52% |
| Byron Shire Council | 186 | $3,908 | $428.62 | 43% |
| Palm Beach | 22 | $3,634 | $344.87 | 50% |
| Coolangatta | 20 | $3,579 | $330.39 | 46% |
| Ewingsdale | 50 | $3,485 | $549.49 | 41% |
| Uki | 12 | $3,411 | $353.45 | 36% |
Frequently Asked Questions About Airbnb in Mermaid Beach
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Mermaid Beach.
How much do Airbnb hosts make in Mermaid Beach?
Mermaid Beach hosts earn about $39,265 per year on average, with an average nightly rate of $259 and RevPAR of $142. Those figures describe the typical revenue environment for active listings in Mermaid Beach, Queensland, not the ceiling for the best operators. Source: AirROI 2026 data, Mermaid Beach market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Mermaid Beach?
The average Airbnb occupancy rate in Mermaid Beach is 51.8%. December is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Mermaid Beach?
Listings in Mermaid Beach average $259 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Mermaid Beach?
Mermaid Beach currently has about 22 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Mermaid Beach?
AirROI currently classifies the short-term rental regulation level in Mermaid Beach as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Mermaid Beach?
RevPAR in Mermaid Beach is about $142. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Mermaid Beach?
At 51.8% occupancy, Mermaid Beach can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $39,265, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Mermaid Beach?
The average booking lead time in Mermaid Beach is about 56 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Mermaid Beach?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Mermaid Beach include Mermaid Beach North, Mermaid Beach South, Nobby Beach. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Mermaid Beach?
entire_home listings make up 100.0% of the active supply in Mermaid Beach. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Mermaid Beach compare to nearby Airbnb markets?
Among neighboring markets, Fingal posts $58,987 in average annual revenue with 53.5% occupancy, compared to Mermaid Beach's $39,265 and 51.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Mermaid Beach?
The average Airbnb stay length in Mermaid Beach is about 6.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Mermaid Beach?
Airbnb listings in Mermaid Beach average 4.69 out of 5 overall. About 13.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Mermaid Beach?
Heating and Dining table are among the strongest revenue-linked amenities in Mermaid Beach. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Mermaid Beach?
Yes. About 90.9% of active Airbnb listings in Mermaid Beach charge a cleaning fee, and the average fee is $173. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Mermaid Beach?
Only 9.1% of hosts hold Superhost status, suggesting the market has a large share of newer or less active operators — an opportunity for committed hosts to stand out.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.