Airbnb market data · 202612 months to April 2026
Muir of Ord, UK Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Muir of Ord brought in £23,221 over the 12 months through April 2026, across just 19 active listings, so a single property can move that figure.
AirROI's latest figures for Muir of Ord run through April 2026.
The short answer
Muir of Ord Airbnb Market at a Glance
Listings averaged £304 a night and were booked on 41% of available nights.
Timing matters: in July, the best month, the average listing earned about 3.2 times as much as in February, the slowest. With only 19 active listings, a few bookings can reorder the months.
With 19 active listings, Muir of Ord is the 283rd-largest of 330 Scotland markets AirROI tracks.
Browse the live Muir of Ord Airbnb market See Every Muir of Ord ListingRevenue
How Much Do Airbnb Hosts Make in Muir of Ord?
Gross bookings per Muir of Ord listing averaged £23,221 over the 12 months to April 2026 (Scotland average: £28,841), before cleaning, platform and management costs and taxes.
The average Muir of Ord listing brought in £5,360 in July, its best month, and £1,700 in February, its slowest. The three strongest months bring in 36% of a full year's revenue, where an even calendar would give any three months 25%.
Across Muir of Ord's 19 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn £8,160+ a month, about 3.4 times the typical property.
- Strong performers (top 25%) earn £4,220 or more, roughly £1,800 a month above the median.
- Typical properties (median) earn about £2,400 a month.
- Entry-level properties (bottom 25%) earn £1,180 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earned about 3.2 times what February did
Average revenue per active listing, by month
The dashed line is the average of the months shown, £3,630.
Muir of Ord Airbnb Data by Month
Latest 12 months in the April 2026 data.
July led on revenue and bookings; nightly rates peaked in March.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| May 2025 | £4,062 | 58.6% | £250 | £131 | 99 days | 4.6 nights |
| Jun 2025 | £2,925 | 49.2% | £258 | £98 | 102 days | 4.7 nights |
| Jul 2025 | £5,363 | 65.7% | £265 | £173 | 93 days | 4.3 nights |
| Aug 2025 | £4,342 | 47.9% | £269 | £140 | 156 days | 5.3 nights |
| Sep 2025 | £4,321 | 52.6% | £261 | £144 | 85 days | 5.1 nights |
| Oct 2025 | £5,244 | 58.4% | £253 | £169 | 121 days | 6.3 nights |
| Nov 2025 | £2,047 | 33.8% | £250 | £68 | 57 days | 3.9 nights |
| Dec 2025 | £5,279 | 50.0% | £287 | £170 | 124 days | 4.4 nights |
| Jan 2026 | £3,362 | 32.2% | £300 | £108 | 121 days | 5.3 nights |
| Feb 2026 | £1,701 | 30.6% | £300 | £61 | 69 days | 5 nights |
| Mar 2026 | £1,726 | 33.9% | £312 | £56 | 94 days | 4.1 nights |
| Apr 2026 | £3,202 | 33.9% | £306 | £107 | 97 days | 5.5 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Muir of Ord market, enter its address and size in the Airbnb calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in Muir of Ord Profitable?
Yes, when it's run well. The average Muir of Ord Airbnb took in £23,221 in the 12 months to April 2026, and run by its owner at everyday costs, about £1,280 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about £2,270 a month.
Cleaning it yourself keeps the £1,710 a year guests pay in cleaning fees, for about £1,430 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about £1,100 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Muir of Ord Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | £21,511 | £37,770 |
| Cleaning fees guests pay7% of Muir of Ord bookings | £1,710 | £3,000 |
| Gross bookings | £23,221 | £40,770 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 95% of Muir of Ord listings on Simplified Pricing, 3% for the rest | −£3,450 | −£6,050 |
| Cleaning and laundryPaid for by the cleaning fee; £0 if you clean yourself | −£1,710 | −£3,000 |
| Utilities and internetAbout 5% of bookings | −£1,160 | −£2,040 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −£460 | −£820 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −£700 | −£1,220 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −£230 | −£230 |
| Permit and registrationWhere one is required | −£120 | −£120 |
| Management£0 when you run it; co-hosts charge from about 10% of nightly bookings | £0 | £0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | £0 | £0 |
| Lodging taxesAdded to the guest's bill and passed on | £0 | £0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −£7,830 | −£13,480 |
| Left for housing costs, then profit | £15,391about £1,280 a month | £27,290about £2,270 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Muir of Ord Airbnb Profit
The estimate starts from Muir of Ord's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Muir of Ord home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Muir of Ord's Top Earners Get There
- More nights booked. The busiest quarter of Muir of Ord listings are booked on 63% or more of their nights, against 42% for the median listing. Ten more booked nights a year at the median rate of £160 adds about £1,590 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge £355 a night or more, against a median of £160. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about £2,150 a year.
- Open for the busy months. July brought the average listing about £5,360, against £1,700 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Muir of Ord listings average 4.88 stars, and 53% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about £3,400 a month, against £1,940 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Muir of Ord?
Muir of Ord listings were booked on 41% of the nights they were open over the past year, 8 percentage points below the Scotland average (49%) and in line with the U.K. average. Occupancy swings from 31% in February to 66% in July.
Across Muir of Ord's 19 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 78%+ of open nights, 36 points above the median.
- Strong performers (top 25%) fill 63% or more, roughly four nights a week.
- Typical properties (median) fill about 42% of open nights.
- Entry-level properties (bottom 25%) fill 25% or less, under two nights a week.
July was the busiest month in Muir of Ord, February the quietest
Share of open nights booked, by month
The 12-month rate of 41% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Muir of Ord?
The average nightly rate in Muir of Ord, known as ADR (average daily rate), was £304 over the past year, about 48% above the Scotland average of £205 and about 56% above the U.K. average of £195. Rates peak in March and April at about £310 and bottom out in May and November at about £250.
Across Muir of Ord's 19 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge £615+ a night, about 3.9 times the median.
- Strong performers (top 25%) charge £355 or more, about £200 above the median.
- Typical properties (median) charge about £160 a night.
- Entry-level properties (bottom 25%) charge £92 or less, about 58% of the median.
March rates ran 25% above November's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, £276. The 12-month ADR of £304 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Muir of Ord?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Muir of Ord it averaged £106 over the past year, from about £56 in March to about £173 in July.
Across Muir of Ord's 19 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn £170+ per open night, about twice the median.
- Strong performers (top 25%) earn £135 or more, about £45 a night above the median.
- Typical properties (median) earn about £89 per open night.
- Entry-level properties (bottom 25%) earn £47 or less, about half of the median.
July RevPAR was about 3.1 times March's
Revenue per open night (RevPAR), by month
The dashed line is the average of the months shown, £119. The 12-month RevPAR of £106 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Muir of Ord
With only 19 active listings, the monthly pattern in Muir of Ord is noisy, since a few long or pricey stays can lift a month; revenue peaked in July and bottomed out in February.
How Far in Advance Do Guests Book Airbnb in Muir of Ord?
Guests book Muir of Ord stays 105 days ahead on average (about three and a half months), so guests here plan well ahead. August stays are booked furthest out, about 156 days ahead, and November stays closest to arrival, about 57 days. A typical August booking is made in mid-March.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Permits
Airbnb Permits and Registration in Muir of Ord
74% of the 19 active listings in Muir of Ord display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Muir of Ord.
Neighborhoods
Best Neighborhoods for Airbnb in Muir of Ord
AirROI's area guide picks seven Muir of Ord neighborhoods that draw short-term rental guests, led by Muir of Ord Village, Strathpeffer and Dingwall. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Muir of Ord Village | A charming and welcoming village offering picturesque views and a variety of local shops and pubs. It's a great base for exploring the Scottish Highlands and attracts visitors looking for a cozy stay in a tranquil setting. | Ord Hill, Glen Ord Distillery, Loch Ness, Black Isle Brewery, Scottish Highlands |
| Strathpeffer | Just a short drive from Muir of Ord, Strathpeffer is known for its Victorian architecture and spa history, attracting health and wellness tourists as well as families looking for a relaxing getaway. | Strathpeffer Spa Pavilion, Pump Room, Castle Leod, Cnoc a' Chuilc, Knockfarrel Hill |
| Dingwall | A nearby town with rich history and culture, Dingwall serves as a good location for tourists exploring the Highlands. Its market town character along with events and attractions makes it appealing. | Dingwall Town Hall, The Viking Heritage Centre, Fairburn Activity Centre, The Old Jail, Dingwall Museum |
| Invergordon | Located on the shores of the Cromarty Firth, Invergordon is becoming a popular port of call for cruise ships. Its maritime attractions and scenic views are captivating for visitors. | Invergordon Port, Cromarty Firth, The World War I Memorial, Highland Museum of Childhood, Tain Links |
| Fortrose | This seaside town is known for its beautiful beaches and views across the Moray Firth, making it a lovely spot for those wanting to enjoy coastal scenery and wildlife watching. | Fortrose Cathedral, Chanonry Point, Rosemarkie Beach, Cromarty Lighthouse, Moray Firth Dolphins |
| Avoch | This quaint fishing village offers stunning views over the Moray Firth and is ideal for those looking to experience traditional Scottish coastal life, with opportunities for wildlife spotting and relaxation. | Avoch Harbour, Chanonry Point, The Old Courthouse, Culbokie Nature Reserve, Avoch Beach |
| Cromarty | A historic town with stunning coastal views, Cromarty is rich in history and attracts visitors interested in ecology, marine life, and historical landmarks. | Cromarty Courthouse, Cromarty Lighthouse, The Highlander, Cromarty Firth Tours, Rosemarkie Beach |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Muir of Ord vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 38 km, Drumnadrochit (21 km away, 54 listings) earned the most per listing, about 37% more than Muir of Ord. Highland and Inverness were the busiest, each booked on 50% of nights against 41% in Muir of Ord.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Beauly 5 km | 32 | £15,947 | £125 | 43% |
| Kiltarlity 11 km | 49 | £18,015 | £230 | 36% |
| Highland 14 km | 507 | £25,694 | £200 | 50% |
| Inverness 16 km | 800 | £28,539 | £181 | 50% |
| Drumnadrochit 21 km | 54 | £31,829 | £257 | 47% |
| Balnain 21 km | 32 | £24,511 | £259 | 42% |
| Lewiston 22 km | 32 | £24,034 | £188 | 44% |
| Nairn 38 km | 83 | £22,206 | £188 | 49% |
Other Airbnb Markets in Scotland
- City of Edinburgh Airbnb data 3,675 listings
- Glasgow Airbnb data 1,512 listings
- Aberdeen City Airbnb data 466 listings
- St Andrews Airbnb data 366 listings
- Fife Airbnb data 332 listings
- Oban Airbnb data 288 listings
- Stirling Airbnb data 280 listings
- Dundee Airbnb data 239 listings
See all 330 Scotland Airbnb markets
Markets Similar to Muir of Ord
Markets elsewhere in the United Kingdom with a similar nightly rate and occupancy to Muir of Ord:
- Grasmere Airbnb data UK · £296/night · 39.8%
- West Lulworth Airbnb data UK · £297/night · 43.0%
- Keswick Airbnb data UK · £304/night · 43.7%
- Bowness-on-Windermere Airbnb data UK · £299/night · 44.0%
- Padstow Airbnb data UK · £278/night · 38.9%
- Cumbria Airbnb data UK · £300/night · 37.0%
FAQ
Muir of Ord Airbnb FAQ
How much do Airbnb hosts make in Muir of Ord?
An active Muir of Ord Airbnb grossed £23,221 on average in the 12 months to April 2026, according to AirROI's tracking of 19 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in £4,220 or more in a typical month.
How much can I make on Airbnb in Muir of Ord?
It depends most on the home's size, location and how it's run. The middle half of Muir of Ord listings earn between £1,180 and £4,220 in a typical month, and the top tenth £8,160 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Muir of Ord?
Listings in Muir of Ord were booked on 41% of available nights over the past year. That compares with 49% for the Scotland average. July was the busiest month.
How much does an Airbnb cost per night in Muir of Ord?
The average booked night in Muir of Ord cost £304 before fees. Half of listings charge between £92 and £355, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Muir of Ord?
In Muir of Ord, 74% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Muir of Ord?
Yes, when it's run well. The average Muir of Ord Airbnb grossed £23,221 in the 12 months to April 2026, 19% below the Scotland average of £28,841, though with only 19 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, £15,391 a year (about £1,280 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about £2,270 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Muir of Ord?
July paid best over the past year, at £5,360 per active listing, and February paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Muir of Ord?
Each night a Muir of Ord listing was open to book earned £106 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made £170 or more.
How far in advance do guests book Airbnbs in Muir of Ord?
Muir of Ord stays were booked 105 days (about three and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Muir of Ord?
The average Muir of Ord Airbnb stay lasted 5.1 nights over the past year. A listing took 20 reservations over the year on average.
How are Airbnbs in Muir of Ord rated?
Guests rate Muir of Ord Airbnbs 4.88 out of 5 on average. Guests score check-in highest and location lowest.
What are the best neighborhoods for Airbnb in Muir of Ord?
Muir of Ord Village, Strathpeffer and Dingwall draw the most short-term rental interest in Muir of Ord. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Muir of Ord?
AirROI counted 19 active Airbnb listings in Muir of Ord as of April 2026. The closest tracked market is Beauly, 5 km away.
How much are Airbnb cleaning fees in Muir of Ord?
In Muir of Ord, about eight in ten listings add a cleaning fee. The median fee is £249, and some higher fees lift the average to £404.
Method
About This Data
Figures on this page cover 19 active Airbnb listings in Muir of Ord from May 2025 to April 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in British pounds at £0.74 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.