Scottish Manor - 16x en-suites & 4pm checkout Entire home · 15 bedrooms Rated 5.00 - Revenue
- £257,117
- Occupancy
- 31.9%
- Daily rate
- £2,591
Prices in
Airbnb market data · 202612 months to October 2026
Blairgowrie and Rattray, UK Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Blairgowrie and Rattray brought in £28,562 over the 12 months through October 2026, in line with the Scotland average of £28,841.
The short answer
Blairgowrie and Rattray Airbnb Market at a Glance
Bookings in Blairgowrie and Rattray trail the Scotland average, at prices about 5% higher. Listings averaged £215 a night and were booked on 45% of available nights, against £205 and 49% for the Scotland average.
Timing matters: in August, usually the best month, the average listing earns about 2.8 times as much as in January, usually the slowest.
With 70 active listings, Blairgowrie and Rattray is the 50th-largest of 330 Scotland markets AirROI tracks. From a year earlier, average revenue rose 11% while the number of active listings shrank 14%.
Browse the live Blairgowrie and Rattray Airbnb market See Every Blairgowrie and Rattray ListingRevenue
How Much Do Airbnb Hosts Make in Blairgowrie and Rattray?
Gross bookings per Blairgowrie and Rattray listing averaged £28,562 over the 12 months to October 2026 (Scotland average: £28,841), before cleaning, platform and management costs and taxes.
In a typical year, the average Blairgowrie and Rattray listing brings in £4,590 in August, its best month, and £1,620 in January, its slowest. July runs within 3% of August, so either can come out on top in a given year. The three strongest months bring in 37% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 2.7 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn £5,640+ a month, about 2.6 times the typical property.
- Strong performers (top 25%) earn £3,210 or more, roughly £1,100 a month above the median.
- Typical properties (median) earn about £2,130 a month.
- Entry-level properties (bottom 25%) earn £1,170 or less, about 55% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 2.8 times what January does
Average revenue per active listing, by month, October 2024 to September 2026
Monthly average £4,930 £1,590
The dashed line is the average of the months shown, £2,800. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Blairgowrie and Rattray Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
July 2026 led on revenue, while nightly rates and bookings both peaked in August 2026. Across the past two years, August is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | £2,994 | 52.7% | £200 | £97 | 79 days | 3.4 nights |
| Nov 2025 | £2,152 | 40.5% | £193 | £72 | 60 days | 3.8 nights |
| Dec 2025 | £2,691 | 39.4% | £196 | £87 | 107 days | 3.9 nights |
| Jan 2026 | £1,588 | 26.1% | £194 | £51 | 52 days | 3.7 nights |
| Feb 2026 | £1,768 | 37.3% | £195 | £63 | 49 days | 4.5 nights |
| Mar 2026 | £2,395 | 35.0% | £200 | £77 | 49 days | 4.1 nights |
| Apr 2026 | £2,558 | 38.8% | £206 | £85 | 67 days | 3.6 nights |
| May 2026 | £3,214 | 51.0% | £207 | £104 | 84 days | 3.6 nights |
| Jun 2026 | £2,928 | 50.3% | £214 | £98 | 114 days | 3.7 nights |
| Jul 2026 | £4,927 | 63.2% | £219 | £159 | 94 days | 3.6 nights |
| Aug 2026 | £4,581 | 68.8% | £223 | £148 | 114 days | 3.5 nights |
| Sep 2026 | £3,430 | 63.4% | £219 | £114 | 85 days | 3.6 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Blairgowrie and Rattray address, run it through the Airbnb estimator.
Profit
Is an Airbnb in Blairgowrie and Rattray Profitable?
Yes, when it's run well. The average Blairgowrie and Rattray Airbnb took in £28,562 in the 12 months to October 2026, and run by its owner at everyday costs, about £1,530 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about £2,330 a month.
Cleaning it yourself keeps the £2,580 a year guests pay in cleaning fees, for about £1,750 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about £1,310 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Blairgowrie and Rattray Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | £25,982 | £39,220 |
| Cleaning fees guests pay9% of Blairgowrie and Rattray bookings | £2,580 | £3,900 |
| Gross bookings | £28,562 | £43,120 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 97% of Blairgowrie and Rattray listings on Simplified Pricing, 3% for the rest | −£4,330 | −£6,530 |
| Cleaning and laundryPaid for by the cleaning fee; £0 if you clean yourself | −£2,580 | −£3,900 |
| Utilities and internetAbout 5% of bookings | −£1,430 | −£2,160 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −£570 | −£860 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −£860 | −£1,290 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −£290 | −£290 |
| Permit and registrationWhere one is required | −£140 | −£140 |
| Management£0 when you run it; co-hosts charge from about 10% of nightly bookings | £0 | £0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | £0 | £0 |
| Lodging taxesAdded to the guest's bill and passed on | £0 | £0 |
| Total running costsAbout 27% of bookings, plus cleaning paid for by the cleaning fee | −£10,200 | −£15,170 |
| Left for housing costs, then profit | £18,362about £1,530 a month | £27,950about £2,330 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Blairgowrie and Rattray Airbnb Profit
The estimate starts from Blairgowrie and Rattray's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Blairgowrie and Rattray home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Blairgowrie and Rattray's Top Earners Get There
- More nights booked. The busiest quarter of Blairgowrie and Rattray listings are booked on 66% or more of their nights, against 47% for the median listing. Ten more booked nights a year at the median rate of £130 adds about £1,300 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge £190 a night or more, against a median of £130. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about £2,600 a year.
- Open for the busy months. In a typical year, August brings the average listing about £4,590, against £1,620 in January, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Blairgowrie and Rattray listings average 4.84 stars, and 63% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about £3,590 a month, against £2,380 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Blairgowrie and Rattray?
Blairgowrie and Rattray listings were booked on 45% of the nights they were open over the past year, 4 percentage points below the Scotland average (49%) and 4 points above the U.K. average (41%). In a typical year, occupancy swings from 28% in January to 69% in August.
The busiest tenth of listings are booked about three times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 80%+ of open nights, 33 points above the median.
- Strong performers (top 25%) fill 66% or more, roughly five nights a week.
- Typical properties (median) fill about 47% of open nights.
- Entry-level properties (bottom 25%) fill 26% or less, roughly two nights a week.
August is usually the busiest month in Blairgowrie and Rattray, January the quietest
Share of open nights booked, by month, October 2024 to September 2026
Monthly average 47% 69% 26%
Nightly rates
How Much Does an Airbnb Cost per Night in Blairgowrie and Rattray?
The average nightly rate in Blairgowrie and Rattray, known as ADR (average daily rate), was £215 over the past year, about the same as the Scotland average (£205) and about 10% above the U.K. average of £195. Averaged month by month over the past two years, rates peak in July and August at about £215 and bottom out in January and November at about £185.
Prices span a wide range: the top 10% charge about 3.5 times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge £355+ a night, about 2.7 times the median.
- Strong performers (top 25%) charge £190 or more, about £60 above the median.
- Typical properties (median) charge about £130 a night.
- Entry-level properties (bottom 25%) charge £100 or less, about three-quarters of the median.
August rates run 16% above January's
Average nightly rate (ADR), by month, October 2024 to September 2026
Monthly average £223 £177
The dashed line is the average of the months shown, £198. The 12-month ADR of £215 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Blairgowrie and Rattray?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Blairgowrie and Rattray it averaged £92 over the past year, from about £52 in a typical January to about £148 in a typical August.
Per open night, by tier:
- Best-in-class properties (top 10%) earn £190+ per open night, about 2.7 times the median.
- Strong performers (top 25%) earn £98 or more, about £30 a night above the median.
- Typical properties (median) earn about £70 per open night.
- Entry-level properties (bottom 25%) earn £37 or less, about half of the median.
August RevPAR is about 2.8 times January's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
Monthly average £159 £51
The dashed line is the average of the months shown, £92.
Seasonality
Best and Worst Months for Airbnb in Blairgowrie and Rattray
Blairgowrie and Rattray has one high season, May through September, which makes it a highly seasonal market. Business is slowest from October to March. A listing earns about twice as much a month in June through August as in December through February.
Average revenue by month in Blairgowrie and Rattray
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average £4,590 £1,620
The dashed line is the average of the 12 calendar months, £2,800.
Revenue by month in Blairgowrie and Rattray in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | £1,620 |
| February | Low season | £1,780 |
| March | Low season | £2,170 |
| April | Shoulder season | £2,590 |
| May | High season | £3,240 |
| June | High season | £2,890 |
| July | High season | £4,490 |
| August | High season | £4,590 |
| September | High season | £3,530 |
| October | Low season | £2,510 |
| November | Low season | £1,920 |
| December | Low season | £2,330 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonMay–September | £3,750 | 59% | £209 |
| Shoulder seasonApril | £2,590 | 41% | £195 |
| Low seasonOctober–March | £2,050 | 38% | £188 |
How Far in Advance Do Guests Book Airbnb in Blairgowrie and Rattray?
Guests book Blairgowrie and Rattray stays 88 days ahead on average (about three months), so guests here plan well ahead. August stays are booked furthest out, about 112 days ahead, and February stays closest to arrival, about 50 days. A typical August booking is made in late April.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
Monthly average 77 days 114 days 49 days
The 12-month figure of 88 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Blairgowrie and Rattray
46% of the 70 active listings in Blairgowrie and Rattray display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Blairgowrie and Rattray.
Neighborhoods
Best Neighborhoods for Airbnb in Blairgowrie and Rattray
AirROI's area guide picks eight Blairgowrie and Rattray neighborhoods that draw short-term rental guests, led by Rattray, Blairgowrie Town Centre and The Cateran Trail. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Rattray | Charming village atmosphere with historical significance, making it ideal for those looking to escape the bustling tourist spots. Easy access to local attractions and outdoor activities. | The Dunkeld Cathedral, River Braan, The Hermitage, Lochearnhead, Hillwalking in the surrounding area |
| Blairgowrie Town Centre | The main hub of Blairgowrie, offering local shops, cafes, and restaurants. A lively area with a mix of locals and visitors, perfect for getting a taste of the local culture. | Blairgowrie Golf Club, Wellmeadow Park, Cateran Trail, Blairgowrie & Rattray Heritage Centre, Local farmers' market |
| The Cateran Trail | A scenic walking route through the stunning countryside of Perthshire, attracting outdoor enthusiasts and nature lovers. Ideal for hosts who cater to hikers and adventurers. | Cateran Trail, The Angus Glens, Dunkeld and Birnam, Wildlife spotting opportunities, Charming pubs along the route |
| Glenisla | A picturesque glen with breathtaking scenery and tranquility, ideal for retreat-style getaways or nature-focused stays. Offers peace and relaxation away from urban life. | Loch of Lintrathen, Glenisla Golf Course, Basin of Glenisla, Hiking trails, Historic sites in the area |
| Meikleour | Famous for its Beech hedge and rural charm, Meikleour appeals to those looking for a peaceful, serene stay amidst beautiful landscapes, perfect for couples and families. | Meikleour Beech Hedge, Parks and gardens, River Tay activities, Countryside walks, Local craft shops |
| Errol | A quaint village with rich history and lovely rural surroundings, Errol is great for visitors looking for a quiet getaway while still being close to major attractions. | Errol Park, Historic buildings, Nature walks, Nearby golf courses, Local events and fairs |
| Strathmore | Known for its agricultural richness, Strathmore provides a unique experience for those interested in rural life and local farming activities. Great for experiential tourism. | Strathmore Golf Centre, Local farms, Agricultural shows, Countryside scenery, Tractor tours |
| Scotland's Outdoor Capital | The surrounding areas boast amazing outdoor activities such as fishing, hiking, and mountain biking, drawing adventure seekers and nature enthusiasts. | Cairngorms National Park, Fishing in local rivers, Mountain biking routes, Adventure tours, Wild camping spots |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Blairgowrie and Rattray Airbnb Listings by Type and Size
Entire homes make up 89% of listings in Blairgowrie and Rattray, alongside 8 private-room listings (11%). Houses are the most common property type at 67%, about 4.3 times the share of apartments and condos (16%).
Mostly entire homes, with a private-room segment
Blairgowrie and Rattray Airbnb listings by room type
- Entire home 89%
- Private room 11%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 88.6% | 62 |
| Private room | 11.4% | 8 |
Listings by property type
Blairgowrie and Rattray Airbnb listings by property type
- House 67%
- Apartment/Condo 16%
- Hotel/Boutique 7%
- Cabin/Outdoor 6%
- Unique stay 4%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| House | 67.1% | 47 |
| Apartment/Condo | 15.7% | 11 |
| Hotel/Boutique | 7.1% | 5 |
| Cabin/Outdoor | 5.7% | 4 |
| Unique stay | 4.3% | 3 |
How Many Bedrooms Do Airbnb Listings in Blairgowrie and Rattray Have?
Two-bedroom homes are the most common size in Blairgowrie and Rattray (39% of entire homes), followed by one-bedroom homes (32%). Shares are of the 62 entire homes that give a bedroom count; rented rooms are left out.
Blairgowrie and Rattray entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
32%
39%
13%
6%
10%
Bedroom counts in numbers
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 32.3% | 20 |
| 2 bedrooms | 38.7% | 24 |
| 3 bedrooms | 12.9% | 8 |
| 4 bedrooms | 6.5% | 4 |
| 5+ bedrooms | 9.7% | 6 |
What Each Home Size Earns in Blairgowrie and Rattray
A typical one-bedroom home in Blairgowrie and Rattray earned £20,700 over the past year, against £18,800 for a two-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 20 | £20,700 | £20,800 | £119 | 51% |
| 2 bedrooms | 24 | £18,800 | £20,800 | £144 | 47% |
How Many Guests Do Airbnbs in Blairgowrie and Rattray Sleep?
Most Blairgowrie and Rattray listings are sized for couples and small families: 69% sleep four guests or fewer, and just 17% take eight or more. Shares are of the 65 listings with a guest capacity on file (93% of the market).
Blairgowrie and Rattray listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
29%
2%
38%
2%
12%
17%
Guest capacity in numbers
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 29.2% | 19 |
| 3 guests | 1.5% | 1 |
| 4 guests | 38.5% | 25 |
| 5 guests | 1.5% | 1 |
| 6 guests | 12.3% | 8 |
| 8+ guests | 16.9% | 11 |
How Blairgowrie and Rattray Airbnb Listings Are Set Up
Blairgowrie and Rattray hosts set up an average of 3.3 beds per listing. About a third of listings (33%) show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 31
- Beds per listing
- 3.3
- Show exact location
- 33%
What Amenities Do Airbnb Listings in Blairgowrie and Rattray Offer?
Free on-site parking is close to standard in Blairgowrie and Rattray: 87% of listings offer it, and 61% have a backyard.
Share of Blairgowrie and Rattray listings with each common amenity
Guests
Who Books Airbnbs in Blairgowrie and Rattray?
Most Blairgowrie and Rattray guests are domestic, but a sizeable minority come from abroad: 32% of those who left reviews live outside the United Kingdom, led by visitors from France and the United States. Guests speak a mix of languages: English leads at 58%, followed by French and German.
68% of Blairgowrie and Rattray guests are domestic
Where guests who left reviews live
- Domestic 68%
- International 32%
Where Blairgowrie and Rattray guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| Edinburgh | 6.3% |
| Glasgow | 4.6% |
| London | 3.3% |
Where Blairgowrie and Rattray guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| United Kingdom | 68.2% |
| France | 7.4% |
| United States | 5.3% |
| Germany | 4.2% |
| Australia | 2.7% |
Languages spoken by Blairgowrie and Rattray guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 58.3% |
| French | 13.6% |
| German | 9.3% |
| Spanish | 6.0% |
| Italian | 2.4% |
What Are Airbnb Guest Ratings in Blairgowrie and Rattray?
Blairgowrie and Rattray Airbnbs average 4.84 stars, and 63% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.78. Listings here carry long review histories, about 105 reviews each on average.
Check-in scores highest in Blairgowrie and Rattray; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.88 |
| Cleanliness | 4.85 |
| Communication | 4.88 |
| Location | 4.84 |
| Check-in | 4.91 |
| Value | 4.78 |
Booking patterns
How Guests Book in Blairgowrie and Rattray: Stays, Rules and Fees
Nearly two-thirds of Blairgowrie and Rattray listings are open to guests more than 180 days a year, and 39% are booked or blocked that many days. The most common booked-or-blocked total is 181 to 270 days a year, covering 31% of listings; blocked nights include any the host closes off.
Days a year Blairgowrie and Rattray listings are open to guests
Share of listings by days a year
- 271-366 days 30%
- 181-270 days 34%
- 91-180 days 30%
- 31-90 days 6%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 30.0% | 21 |
| 181-270 days | 34.3% | 24 |
| 91-180 days | 30.0% | 21 |
| 31-90 days | 5.7% | 4 |
Days a year Blairgowrie and Rattray listings are booked or blocked
Share of listings by days a year
- 271-366 days 7%
- 181-270 days 31%
- 91-180 days 31%
- 31-90 days 14%
- 1-30 days 16%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 7.1% | 5 |
| 181-270 days | 31.4% | 22 |
| 91-180 days | 31.4% | 22 |
| 31-90 days | 14.3% | 10 |
| 1-30 days | 15.7% | 11 |
What Is the Average Length of Stay for Airbnb in Blairgowrie and Rattray?
The average Blairgowrie and Rattray booking lasts 4.1 nights, longest in November and shortest in May. Listings took about 34 bookings each over the year, some 2,410 in all. Check-in is split almost evenly between 3 p.m. and 4 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Blairgowrie and Rattray
Average nights per booking, by month of stay
Average 3.7 nights 4.7 nights 3.2 nights
Two-year average by calendar month.
Blairgowrie and Rattray Airbnb Minimum Stay Requirements
About seven in ten listings in Blairgowrie and Rattray accept stays of one or two nights.
Minimum stay set by Blairgowrie and Rattray listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in Blairgowrie and Rattray?
Firm is the most common cancellation policy in Blairgowrie and Rattray, used by 43% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: more than six in ten listings use Firm or stricter terms, against 37% on Flexible or Moderate.
Cancellation policies of Blairgowrie and Rattray listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in Blairgowrie and Rattray?
More than half of Blairgowrie and Rattray listings charge a cleaning fee. The typical fee is £48, but a minority of much higher fees lifts the average to £123, so the median is the better guide. Spread over the average stay of 4.1 nights, that adds roughly £12 a night to what guests pay. For listings that charge one, cleaning fees make up about 9% of gross revenue.
- Median cleaning fee
- £48
- Average cleaning fee
- £123
- Listings charging a fee
- 51.4%
- Share of gross revenue
- 9.0%
Top earners
Top-Earning Airbnbs and Hosts in Blairgowrie and Rattray
The top-grossing Airbnb in Blairgowrie and Rattray, a 15-bedroom home, took in £257,000 over the past year, about 9 times the city's average of £28,600. Four of the six listings below have five or more bedrooms; the other two have two and four bedrooms.
Scottish Manor - 16x en-suites & 4pm checkout Entire home · 15 bedrooms Rated 5.00 
Rosebank House - 6 bedrooms, 8 bathrooms, EV point Entire home · 6 bedrooms Rated 4.98 - Revenue
- £127,559
- Occupancy
- 64.4%
- Daily rate
- £492
Luxury House in Perthshire-5 bedrooms all en-suite Entire home · 5 bedrooms Rated 4.98 - Revenue
- £101,627
- Occupancy
- 57.8%
- Daily rate
- £431
The Pink|Spa|Nest Entire home · 2 bedrooms Rated 4.93 - Revenue
- £93,861
- Occupancy
- 84.3%
- Daily rate
- £301
Gilmore House - 5 Bedroom Home With Hot Tub Entire home · 5 bedrooms Rated 4.95 - Revenue
- £88,373
- Occupancy
- 50.1%
- Daily rate
- £476
Altamount Villa - Now includes log fired hot tub! Entire home · 4 bedrooms Rated 4.77 - Revenue
- £61,174
- Occupancy
- 55.5%
- Daily rate
- £294
Who Are the Airbnb Hosts in Blairgowrie and Rattray?
Professional management companies run 16% of Blairgowrie and Rattray listings and owners run the rest. Superhosts run 49% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 97% of listings.
- Superhosts
- 48.6%
- Professional management
- 15.7%
- Cohosted listings
- 21.4%
- Instant Book enabled
- 55.7%
- Simplified Pricing
- 97.1%
Nearby markets
Blairgowrie and Rattray vs. Nearby Airbnb Markets
Blairgowrie and Rattray earns about as much per listing as Aberfeldy, the top earner of the eight nearby markets in the table, all within 37 km.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Alyth 8 km | 42 | £27,067 | £215 | 39% |
| Kirkmichael 17 km | 47 | £25,148 | £176 | 45% |
| Perth 22 km | 114 | £19,228 | £153 | 42% |
| Perth and Kinross 25 km | 180 | £26,498 | £212 | 45% |
| Pitlochry 28 km | 74 | £25,817 | £189 | 45% |
| Dundee 28 km | 239 | £17,802 | £152 | 41% |
| Aberfeldy 32 km | 51 | £27,525 | £239 | 41% |
| Cupar 37 km | 33 | £21,856 | £251 | 37% |
Other Airbnb Markets in Scotland
- City of Edinburgh Airbnb data 3,675 listings
- Glasgow Airbnb data 1,512 listings
- Inverness Airbnb data 800 listings
- Highland Airbnb data 507 listings
- Aberdeen City Airbnb data 466 listings
- St Andrews Airbnb data 366 listings
- Fife Airbnb data 332 listings
- Oban Airbnb data 288 listings
See all 330 Scotland Airbnb markets
Markets Similar to Blairgowrie and Rattray
Markets elsewhere in the United Kingdom with a similar nightly rate and occupancy to Blairgowrie and Rattray:
- Greater London Airbnb data UK · £211/night · 44.7%
- New Forest Airbnb data UK · £221/night · 45.7%
- Forest of Dean Airbnb data UK · £209/night · 45.7%
- Northumberland Airbnb data UK · £205/night · 45.2%
- Stroud Airbnb data UK · £213/night · 44.1%
- Winchester Airbnb data UK · £219/night · 44.0%
FAQ
Blairgowrie and Rattray Airbnb FAQ
How much do Airbnb hosts make in Blairgowrie and Rattray?
An active Blairgowrie and Rattray Airbnb grossed £28,562 on average in the 12 months to October 2026, according to AirROI's tracking of 70 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in £3,210 or more in a typical month.
How much can I make on Airbnb in Blairgowrie and Rattray?
It depends most on the home's size, location and how it's run. The middle half of Blairgowrie and Rattray listings earn between £1,170 and £3,210 in a typical month, and the top tenth £5,640 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Blairgowrie and Rattray?
Listings in Blairgowrie and Rattray were booked on 45% of available nights over the past year. That compares with 49% for the Scotland average. August is usually the busiest month.
How much does an Airbnb cost per night in Blairgowrie and Rattray?
The average booked night in Blairgowrie and Rattray cost £215 before fees. Half of listings charge between £100 and £190; a few high-priced homes pull the average above that range.
Do you need a permit for an Airbnb in Blairgowrie and Rattray?
In Blairgowrie and Rattray, 46% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Blairgowrie and Rattray?
Yes, when it's run well. The average Blairgowrie and Rattray Airbnb grossed £28,562 in the 12 months to October 2026, in line with the Scotland average. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, £18,362 a year (about £1,530 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about £2,330 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Blairgowrie and Rattray?
August usually pays best, averaging £4,590 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Blairgowrie and Rattray?
Each night a Blairgowrie and Rattray listing was open to book earned £92 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made £190 or more.
How far in advance do guests book Airbnbs in Blairgowrie and Rattray?
Blairgowrie and Rattray stays were booked 88 days (about three months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Blairgowrie and Rattray?
The average Blairgowrie and Rattray Airbnb stay lasted 4.1 nights over the past year. A listing took 34 reservations over the year on average.
How are Airbnbs in Blairgowrie and Rattray rated?
Guests rate Blairgowrie and Rattray Airbnbs 4.84 out of 5 on average. Guests score check-in highest and value lowest.
What are the best neighborhoods for Airbnb in Blairgowrie and Rattray?
Rattray, Blairgowrie Town Centre and The Cateran Trail draw the most short-term rental interest in Blairgowrie and Rattray. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Blairgowrie and Rattray?
AirROI counted 70 active Airbnb listings in Blairgowrie and Rattray as of October 2026. The closest tracked market is Alyth, 8 km away.
How much are Airbnb cleaning fees in Blairgowrie and Rattray?
In Blairgowrie and Rattray, more than half of listings add a cleaning fee. The median fee is £48, but a minority of much higher fees lifts the average to £123, so the median is the better guide.
How many tourists visit Blairgowrie and Rattray, UK?
All of Scotland had 15,191,000 overnight visitors in 2024, VisitScotland reports. AirROI estimates 2,407 Airbnb stays in Blairgowrie and Rattray, UK in the 12 months to October 2026, which counts bookings and not tourists. See Scotland tourism statistics.
Method
About This Data
Figures on this page cover 70 active Airbnb listings in Blairgowrie and Rattray from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in British pounds at £0.74 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.