Top 68 Best Places in Guatemala to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-12-01

Unlock high-ROI opportunities in Guatemala‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Guatemala. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Guatemala for 2025.

Top Short-Term Rental Markets in Guatemala

Rank:#1Market:Guatemala CityCountry:GuatemalaProperties:2,799Monthly Revenue:$543.62Daily Rate (ADR):$58.40Occupancy:39.36%Regulation:Low
Rank:#2Market:Antigua GuatemalaCountry:GuatemalaProperties:1,728Monthly Revenue:$1308.80Daily Rate (ADR):$131.52Occupancy:39.29%Regulation:Low
Rank:#3Market:Municipio de QuetzaltenangoCountry:GuatemalaProperties:337Monthly Revenue:$360.81Daily Rate (ADR):$50.70Occupancy:30.86%Regulation:Low
Rank:#4Market:PanajachelCountry:GuatemalaProperties:326Monthly Revenue:$954.44Daily Rate (ADR):$103.91Occupancy:31.85%Regulation:Low
Rank:#5Market:San Marcos La LagunaCountry:GuatemalaProperties:271Monthly Revenue:$1326.48Daily Rate (ADR):$127.40Occupancy:42.25%Regulation:Low
Rank:#6Market:El ParedónCountry:GuatemalaProperties:260Monthly Revenue:$1235.86Daily Rate (ADR):$137.68Occupancy:31.71%Regulation:Low
Rank:#7Market:FloresCountry:GuatemalaProperties:245Monthly Revenue:$581.06Daily Rate (ADR):$83.84Occupancy:31.91%Regulation:Low
Rank:#8Market:MonterricoCountry:GuatemalaProperties:230Monthly Revenue:$1447.28Daily Rate (ADR):$272.86Occupancy:21.60%Regulation:Low
Rank:#9Market:San Pedro La LagunaCountry:GuatemalaProperties:221Monthly Revenue:$805.80Daily Rate (ADR):$81.09Occupancy:36.18%Regulation:Low
Rank:#10Market:Ciudad ViejaCountry:GuatemalaProperties:113Monthly Revenue:$848.72Daily Rate (ADR):$114.08Occupancy:28.75%Regulation:Low
Rank:#11Market:San Juan La LagunaCountry:GuatemalaProperties:98Monthly Revenue:$396.06Daily Rate (ADR):$57.85Occupancy:29.58%Regulation:Low
Rank:#12Market:Santiago AtitlánCountry:GuatemalaProperties:98Monthly Revenue:$1603.41Daily Rate (ADR):$199.59Occupancy:28.16%Regulation:Low
Rank:#13Market:CobánCountry:GuatemalaProperties:93Monthly Revenue:$397.00Daily Rate (ADR):$68.53Occupancy:25.77%Regulation:Low
Rank:#14Market:LívingstonCountry:GuatemalaProperties:93Monthly Revenue:$843.03Daily Rate (ADR):$185.48Occupancy:22.36%Regulation:Low
Rank:#15Market:MixcoCountry:GuatemalaProperties:85Monthly Revenue:$349.25Daily Rate (ADR):$64.13Occupancy:30.97%Regulation:Low
Rank:#16Market:EsquipulasCountry:GuatemalaProperties:84Monthly Revenue:$406.79Daily Rate (ADR):$116.56Occupancy:17.89%Regulation:Low
Rank:#17Market:JocotenangoCountry:GuatemalaProperties:78Monthly Revenue:$733.99Daily Rate (ADR):$94.44Occupancy:28.38%Regulation:Low
Rank:#18Market:IztapaCountry:GuatemalaProperties:76Monthly Revenue:$1248.19Daily Rate (ADR):$246.43Occupancy:22.09%Regulation:Low
Rank:#19Market:Santa Cruz La LagunaCountry:GuatemalaProperties:76Monthly Revenue:$1874.04Daily Rate (ADR):$132.23Occupancy:46.08%Regulation:Low
Rank:#20Market:San Pedro Las HuertasCountry:GuatemalaProperties:73Monthly Revenue:$591.15Daily Rate (ADR):$107.83Occupancy:27.03%Regulation:Low
Rank:#21Market:El GaritónCountry:GuatemalaProperties:67Monthly Revenue:$1195.47Daily Rate (ADR):$250.58Occupancy:21.50%Regulation:Low
Rank:#22Market:Puerto San JoséCountry:GuatemalaProperties:65Monthly Revenue:$1308.19Daily Rate (ADR):$278.78Occupancy:21.20%Regulation:Low
Rank:#23Market:Villas del PacíficoCountry:GuatemalaProperties:65Monthly Revenue:$1541.88Daily Rate (ADR):$280.43Occupancy:22.14%Regulation:Low
Rank:#24Market:El ArenalCountry:GuatemalaProperties:64Monthly Revenue:$1786.21Daily Rate (ADR):$297.42Occupancy:24.70%Regulation:Low
Rank:#25Market:San Martín ZapotitlánCountry:GuatemalaProperties:63Monthly Revenue:$865.61Daily Rate (ADR):$135.27Occupancy:23.27%Regulation:Low
Rank:#26Market:HuehuetenangoCountry:GuatemalaProperties:60Monthly Revenue:$226.86Daily Rate (ADR):$60.04Occupancy:23.13%Regulation:Low
Rank:#27Market:Puerto BarriosCountry:GuatemalaProperties:53Monthly Revenue:$439.97Daily Rate (ADR):$93.78Occupancy:26.41%Regulation:Low
Rank:#28Market:Santa Catarina PalopóCountry:GuatemalaProperties:50Monthly Revenue:$3140.34Daily Rate (ADR):$255.55Occupancy:40.77%Regulation:Low
Rank:#29Market:San Bartolomé BecerraCountry:GuatemalaProperties:49Monthly Revenue:$540.40Daily Rate (ADR):$100.17Occupancy:27.52%Regulation:Low
Rank:#30Market:Santa Lucía Milpas AltasCountry:GuatemalaProperties:44Monthly Revenue:$531.92Daily Rate (ADR):$75.97Occupancy:28.13%Regulation:Low
Rank:#31Market:IztapaCountry:GuatemalaProperties:43Monthly Revenue:$1120.93Daily Rate (ADR):$275.01Occupancy:21.31%Regulation:Low
Rank:#32Market:Villa CanalesCountry:GuatemalaProperties:43Monthly Revenue:$982.83Daily Rate (ADR):$190.62Occupancy:22.42%Regulation:Low
Rank:#33Market:AlotenangoCountry:GuatemalaProperties:43Monthly Revenue:$1365.06Daily Rate (ADR):$267.41Occupancy:22.60%Regulation:Low
Rank:#34Market:San Lucas TolimánCountry:GuatemalaProperties:43Monthly Revenue:$1048.66Daily Rate (ADR):$147.08Occupancy:24.71%Regulation:Low
Rank:#35Market:San Lucas SacatepéquezCountry:GuatemalaProperties:42Monthly Revenue:$416.34Daily Rate (ADR):$135.17Occupancy:19.22%Regulation:Low
Rank:#36Market:Puerto QuetzalCountry:GuatemalaProperties:41Monthly Revenue:$1724.83Daily Rate (ADR):$309.91Occupancy:23.38%Regulation:Low
Rank:#37Market:MazatenangoCountry:GuatemalaProperties:41Monthly Revenue:$291.83Daily Rate (ADR):$55.83Occupancy:27.59%Regulation:Low
Rank:#38Market:JaibalitoCountry:GuatemalaProperties:40Monthly Revenue:$1504.17Daily Rate (ADR):$117.54Occupancy:42.48%Regulation:Low
Rank:#39Market:TzununáCountry:GuatemalaProperties:40Monthly Revenue:$1709.73Daily Rate (ADR):$138.34Occupancy:43.24%Regulation:Low
Rank:#40Market:El ConacasteCountry:GuatemalaProperties:38Monthly Revenue:$1246.20Daily Rate (ADR):$234.08Occupancy:24.60%Regulation:Low
Rank:#41Market:Municipio de RetalhuleuCountry:GuatemalaProperties:38Monthly Revenue:$491.73Daily Rate (ADR):$107.87Occupancy:21.14%Regulation:Low
Rank:#42Market:Municipio de ChiquimulaCountry:GuatemalaProperties:37Monthly Revenue:$394.52Daily Rate (ADR):$69.50Occupancy:24.85%Regulation:Low
Rank:#43Market:San FelipeCountry:GuatemalaProperties:37Monthly Revenue:$796.44Daily Rate (ADR):$139.43Occupancy:22.20%Regulation:Low
Rank:#44Market:FraijanesCountry:GuatemalaProperties:35Monthly Revenue:$376.10Daily Rate (ADR):$69.28Occupancy:31.48%Regulation:Low
Rank:#45Market:Villa NuevaCountry:GuatemalaProperties:35Monthly Revenue:$526.32Daily Rate (ADR):$98.42Occupancy:32.61%Regulation:Low
Rank:#46Market:ChulamarCountry:GuatemalaProperties:34Monthly Revenue:$2415.55Daily Rate (ADR):$330.29Occupancy:28.24%Regulation:Low
Rank:#47Market:QuetzaltenangoCountry:GuatemalaProperties:33Monthly Revenue:$169.62Daily Rate (ADR):$42.68Occupancy:26.95%Regulation:Low
Rank:#48Market:Municipio de EscuintlaCountry:GuatemalaProperties:31Monthly Revenue:$387.68Daily Rate (ADR):$78.53Occupancy:29.64%Regulation:Low
Rank:#49Market:San José PinulaCountry:GuatemalaProperties:31Monthly Revenue:$224.88Daily Rate (ADR):$54.56Occupancy:22.90%Regulation:Low
Rank:#50Market:La CandelariaCountry:GuatemalaProperties:30Monthly Revenue:$1680.89Daily Rate (ADR):$265.21Occupancy:25.58%Regulation:Low
Rank:#51Market:AmatitlánCountry:GuatemalaProperties:27Monthly Revenue:$629.15Daily Rate (ADR):$119.54Occupancy:22.08%Regulation:Low
Rank:#52Market:OlintepequeCountry:GuatemalaProperties:26Monthly Revenue:$338.58Daily Rate (ADR):$61.43Occupancy:29.64%Regulation:Low
Rank:#53Market:Santa AnaCountry:GuatemalaProperties:25Monthly Revenue:$726.42Daily Rate (ADR):$118.07Occupancy:25.83%Regulation:Low
Rank:#54Market:San Juan del ObispoCountry:GuatemalaProperties:25Monthly Revenue:$385.03Daily Rate (ADR):$103.37Occupancy:20.89%Regulation:Low
Rank:#55Market:San Miguel DueñasCountry:GuatemalaProperties:25Monthly Revenue:$979.23Daily Rate (ADR):$128.36Occupancy:28.56%Regulation:Low
Rank:#56Market:TecpánCountry:GuatemalaProperties:24Monthly Revenue:$865.30Daily Rate (ADR):$154.76Occupancy:21.52%Regulation:Low
Rank:#57Market:El HawaiiCountry:GuatemalaProperties:24Monthly Revenue:$985.23Daily Rate (ADR):$238.68Occupancy:21.27%Regulation:Low
Rank:#58Market:San Jorge La LagunaCountry:GuatemalaProperties:24Monthly Revenue:$2448.57Daily Rate (ADR):$210.32Occupancy:42.89%Regulation:Low
Rank:#59Market:San JoséCountry:GuatemalaProperties:23Monthly Revenue:$1159.63Daily Rate (ADR):$177.91Occupancy:25.77%Regulation:Low
Rank:#60Market:Santa Cruz la LagunaCountry:GuatemalaProperties:23Monthly Revenue:$851.61Daily Rate (ADR):$68.78Occupancy:35.81%Regulation:Low
Rank:#61Market:San BenitoCountry:GuatemalaProperties:22Monthly Revenue:$215.28Daily Rate (ADR):$55.43Occupancy:20.09%Regulation:Low
Rank:#62Market:La BarritaCountry:GuatemalaProperties:21Monthly Revenue:$2395.34Daily Rate (ADR):$203.04Occupancy:40.14%Regulation:Low
Rank:#63Market:Santa Cruz MuluáCountry:GuatemalaProperties:20Monthly Revenue:$798.98Daily Rate (ADR):$107.88Occupancy:26.87%Regulation:Low
Rank:#64Market:TaxiscoCountry:GuatemalaProperties:20Monthly Revenue:$1078.20Daily Rate (ADR):$226.39Occupancy:18.86%Regulation:Low
Rank:#65Market:El PumpoCountry:GuatemalaProperties:19Monthly Revenue:$907.86Daily Rate (ADR):$228.92Occupancy:19.82%Regulation:Low
Rank:#66Market:San Antonio PalopoCountry:GuatemalaProperties:19Monthly Revenue:$1074.01Daily Rate (ADR):$143.19Occupancy:25.82%Regulation:Low
Rank:#67Market:Santa Cruz VerapazCountry:GuatemalaProperties:18Monthly Revenue:$295.07Daily Rate (ADR):$66.07Occupancy:19.55%Regulation:Low
Rank:#68Market:Santiago SacatepéquezCountry:GuatemalaProperties:18Monthly Revenue:$255.96Daily Rate (ADR):$91.04Occupancy:23.52%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

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This report is powered by our industry-leading Airbnb Data API, providing direct access to live short-term rental data from global markets like Guatemala. Use this data to build powerful analytics tools, discover investment opportunities, and inform your vacation rental strategy.

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