Top 41 Best Places in Vietnam to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-09-01

Unlock high-ROI opportunities in Vietnam‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Vietnam. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Vietnam for 2025.

Top Short-Term Rental Markets in Vietnam

Rank:#1Market:Ho Chi Minh CityCountry:VietnamProperties:9,061Monthly Revenue:$431.73Daily Rate (ADR):$61.27Occupancy:36.02%Regulation:Low
Rank:#2Market:Hà NộiCountry:VietnamProperties:5,445Monthly Revenue:$307.46Daily Rate (ADR):$46.31Occupancy:33.43%Regulation:Low
Rank:#3Market:Đà NẵngCountry:VietnamProperties:3,284Monthly Revenue:$706.05Daily Rate (ADR):$86.52Occupancy:41.54%Regulation:Low
Rank:#4Market:Hội AnCountry:VietnamProperties:1,607Monthly Revenue:$657.10Daily Rate (ADR):$76.01Occupancy:34.18%Regulation:Low
Rank:#5Market:Nha TrangCountry:VietnamProperties:1,308Monthly Revenue:$501.26Daily Rate (ADR):$78.32Occupancy:32.97%Regulation:Low
Rank:#6Market:Đà LạtCountry:VietnamProperties:1,012Monthly Revenue:$316.96Daily Rate (ADR):$61.41Occupancy:25.03%Regulation:Low
Rank:#7Market:Phú QuốcCountry:VietnamProperties:929Monthly Revenue:$499.65Daily Rate (ADR):$83.88Occupancy:32.56%Regulation:Low
Rank:#8Market:Vũng TàuCountry:VietnamProperties:632Monthly Revenue:$329.34Daily Rate (ADR):$94.50Occupancy:23.07%Regulation:Low
Rank:#9Market:Hạ LongCountry:VietnamProperties:393Monthly Revenue:$285.60Daily Rate (ADR):$84.98Occupancy:20.83%Regulation:Low
Rank:#10Market:HuếCountry:VietnamProperties:393Monthly Revenue:$193.26Daily Rate (ADR):$35.11Occupancy:26.27%Regulation:Low
Rank:#11Market:Phan ThiếtCountry:VietnamProperties:352Monthly Revenue:$315.59Daily Rate (ADR):$80.83Occupancy:20.94%Regulation:Low
Rank:#12Market:Hải PhòngCountry:VietnamProperties:300Monthly Revenue:$165.90Daily Rate (ADR):$39.63Occupancy:21.09%Regulation:Low
Rank:#13Market:Sa PaCountry:VietnamProperties:227Monthly Revenue:$293.90Daily Rate (ADR):$54.01Occupancy:25.61%Regulation:Low
Rank:#14Market:Quy NhơnCountry:VietnamProperties:189Monthly Revenue:$143.08Daily Rate (ADR):$41.30Occupancy:20.54%Regulation:Low
Rank:#15Market:Hoa LưCountry:VietnamProperties:158Monthly Revenue:$202.99Daily Rate (ADR):$35.21Occupancy:24.22%Regulation:Low
Rank:#16Market:Cần ThơCountry:VietnamProperties:125Monthly Revenue:$130.07Daily Rate (ADR):$31.25Occupancy:22.02%Regulation:Low
Rank:#17Market:Văn GiangCountry:VietnamProperties:100Monthly Revenue:$205.49Daily Rate (ADR):$32.27Occupancy:30.23%Regulation:Low
Rank:#18Market:Thành phố HuếCountry:VietnamProperties:89Monthly Revenue:$242.03Daily Rate (ADR):$44.64Occupancy:29.51%Regulation:Low
Rank:#19Market:Tả VanCountry:VietnamProperties:86Monthly Revenue:$149.38Daily Rate (ADR):$33.48Occupancy:21.07%Regulation:Low
Rank:#20Market:Phong Nha TownCountry:VietnamProperties:70Monthly Revenue:$107.78Daily Rate (ADR):$23.11Occupancy:20.96%Regulation:Low
Rank:#21Market:Tam CốcCountry:VietnamProperties:65Monthly Revenue:$111.31Daily Rate (ADR):$26.47Occupancy:20.02%Regulation:Low
Rank:#22Market:Tuy HòaCountry:VietnamProperties:64Monthly Revenue:$83.98Daily Rate (ADR):$39.58Occupancy:18.00%Regulation:Low
Rank:#23Market:Ninh BìnhCountry:VietnamProperties:49Monthly Revenue:$221.93Daily Rate (ADR):$33.04Occupancy:24.01%Regulation:Low
Rank:#24Market:Cam RanhCountry:VietnamProperties:46Monthly Revenue:$456.99Daily Rate (ADR):$122.75Occupancy:18.50%Regulation:Low
Rank:#25Market:Điện BànCountry:VietnamProperties:42Monthly Revenue:$957.17Daily Rate (ADR):$220.62Occupancy:35.00%Regulation:Low
Rank:#26Market:Bắc NinhCountry:VietnamProperties:41Monthly Revenue:$162.83Daily Rate (ADR):$39.92Occupancy:20.97%Regulation:Low
Rank:#27Market:Xã Mường HoaCountry:VietnamProperties:33Monthly Revenue:$442.00Daily Rate (ADR):$59.19Occupancy:27.68%Regulation:Low
Rank:#28Market:Hà GiangCountry:VietnamProperties:32Monthly Revenue:$117.64Daily Rate (ADR):$33.43Occupancy:13.76%Regulation:Low
Rank:#29Market:Phan Rang–Tháp ChàmCountry:VietnamProperties:31Monthly Revenue:$143.34Daily Rate (ADR):$30.13Occupancy:22.64%Regulation:Low
Rank:#30Market:PleikuCountry:VietnamProperties:30Monthly Revenue:$116.96Daily Rate (ADR):$34.74Occupancy:17.82%Regulation:Low
Rank:#31Market:Ván LámCountry:VietnamProperties:30Monthly Revenue:$119.78Daily Rate (ADR):$46.91Occupancy:20.42%Regulation:Low
Rank:#32Market:Bảo LộcCountry:VietnamProperties:29Monthly Revenue:$159.54Daily Rate (ADR):$44.08Occupancy:17.82%Regulation:Low
Rank:#33Market:Cao BằngCountry:VietnamProperties:27Monthly Revenue:$76.25Daily Rate (ADR):$26.45Occupancy:18.74%Regulation:Low
Rank:#34Market:Con DaoCountry:VietnamProperties:26Monthly Revenue:$58.46Daily Rate (ADR):$37.19Occupancy:14.30%Regulation:Low
Rank:#35Market:Buôn Ma ThuộtCountry:VietnamProperties:26Monthly Revenue:$132.46Daily Rate (ADR):$35.28Occupancy:19.82%Regulation:Low
Rank:#36Market:Phuoc Hai TownshipCountry:VietnamProperties:24Monthly Revenue:$363.68Daily Rate (ADR):$182.03Occupancy:13.67%Regulation:Low
Rank:#37Market:Bến TreCountry:VietnamProperties:23Monthly Revenue:$378.41Daily Rate (ADR):$53.09Occupancy:22.75%Regulation:Low
Rank:#38Market:Đồng HớiCountry:VietnamProperties:22Monthly Revenue:$63.52Daily Rate (ADR):$56.27Occupancy:10.54%Regulation:Low
Rank:#39Market:Phúc YênCountry:VietnamProperties:22Monthly Revenue:$483.22Daily Rate (ADR):$174.18Occupancy:12.08%Regulation:Low
Rank:#40Market:Cam LâmCountry:VietnamProperties:21Monthly Revenue:$293.65Daily Rate (ADR):$129.60Occupancy:15.25%Regulation:Low
Rank:#41Market:Thủ Dầu MộtCountry:VietnamProperties:19Monthly Revenue:$166.57Daily Rate (ADR):$42.26Occupancy:28.57%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

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This report is powered by our industry-leading Airbnb Data API, providing direct access to live short-term rental data from global markets like Vietnam. Use this data to build powerful analytics tools, discover investment opportunities, and inform your vacation rental strategy.

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