Beach townsNortheast2026

Beach Towns in the Northeast

Portland, Atlantic City and Newport were the most booked of the 91 beach towns in the Northeast on Airbnb in the 12 months to October 2026, with an estimated 30,211, 18,977 and 18,543 stays. August is the busiest month across them, and the typical stay is 5.1 nights.

Source: AirROI Reviewed by Jun Zhou, Founder @ AirROI Updated November 4, 2026

Figures are AirROI estimates. How they are made

Among the 49 towns with 200+ homes

Most booked of these 49: Portland 30,211 stays
Highest revenue per home of these 49: Middletown $76,543 a year
Highest rated of these 49: Stonington and Southold 4.91 out of 5
Lowest nightly rate of these 49: Hampton $327 a night
Longest typical stay of these 49: Sandwich 6.3 nights

Ranking

Beach Towns in the Northeast Ranked by Airbnb Stays

Every one of the beach and coastal towns in the Northeast with 100 or more Airbnb homes and recent stays, most booked first.

Beach Towns in the Northeast ranked by Airbnb stays, with homes, typical stay, busiest month, nightly rate, occupancy, revenue per home and guest rating

1	Portland, Maine	30,211	875	4.7 nights	August	$399	51%	$53,494	4.87
2	Atlantic City, New Jersey	18,977	745	3.4 nights	August	$362	33%	$36,479	4.74
3	Newport, Rhode Island	18,543	662	4.3 nights	August	$461	41%	$53,599	4.84
4	Bar Harbor, Maine	16,104	559	4.7 nights	August	$454	58%	$63,093	4.88
5	Wildwood, New Jersey	15,370	874	4.0 nights	July	$393	37%	$32,617	4.79
6	Lower Township, New Jersey. Includes Villas and North Cape May.	15,347	582	4.4 nights	August	$446	44%	$56,357	4.90
7	Provincetown, Massachusetts	15,243	728	5.4 nights	August	$481	43%	$55,363	4.90
8	East Hampton, New York. Includes Montauk and Amagansett.	15,179	1,191	5.4 nights	August	$1,067	34%	$71,684	4.88
9	Southampton, New York. Includes Hampton Bays, Westhampton Beach and Sag Harbor.	13,110	1,101	5.3 nights	August	$1,106	33%	$69,210	4.89
10	Ocean City, New Jersey	12,177	784	5.3 nights	August	$491	38%	$40,880	4.82
11	Middletown, Rhode Island	11,736	427	4.0 nights	August	$643	44%	$76,543	4.86
12	Old Orchard Beach, Maine	11,544	652	5.7 nights	August	$373	46%	$38,396	4.79
13	Barnstable, Massachusetts. Includes Hyannis, Barnstable Village and Cotuit.	10,685	623	5.3 nights	July	$514	42%	$47,891	4.85
14	Dennis, Massachusetts	10,527	673	5.4 nights	August	$431	41%	$38,290	4.85
15	Falmouth, Massachusetts	10,171	599	5.5 nights	August	$498	39%	$44,046	4.84
16	Cape May, New Jersey	10,163	416	4.3 nights	August	$581	41%	$62,230	4.85
17	Yarmouth, Massachusetts	10,145	595	5.4 nights	August	$438	43%	$43,620	4.85
18	Brookhaven, New York. Includes Port Jefferson, Patchogue and Fire Island.	9,834	576	5.5 nights	July	$606	38%	$45,664	4.87
19	Stonington, Connecticut	9,769	292	3.9 nights	August	$384	43%	$51,657	4.91
20	Seaside Heights, New Jersey	9,653	550	4.7 nights	August	$417	38%	$34,996	4.83
21	Narragansett, Rhode Island	8,876	625	5.9 nights	July	$547	44%	$45,118	4.82
22	Hampton, New Hampshire	8,366	506	5.2 nights	August	$327	40%	$28,227	4.79
23	Wells, Maine	7,996	451	5.2 nights	August	$403	42%	$41,625	4.79
24	Brigantine, New Jersey	7,260	438	5.2 nights	August	$464	37%	$44,757	4.90
25	Southold, New York. Includes Greenport and Orient.	7,172	423	4.9 nights	July	$721	35%	$58,968	4.91
26	Chatham, Massachusetts	7,138	380	6.0 nights	August	$621	44%	$67,217	4.88
27	York, Maine	6,956	425	5.7 nights	July	$579	42%	$53,151	4.84
28	Plymouth, Massachusetts	6,850	310	5.1 nights	August	$441	42%	$49,405	4.88
29	Wildwood Crest, New Jersey	6,842	413	4.6 nights	July	$382	42%	$31,679	4.81
30	Southwest Harbor, Maine	6,596	271	5.0 nights	August	$439	54%	$53,969	4.89
31	Gloucester, Massachusetts	6,454	271	5.3 nights	August	$503	44%	$54,072	4.88
32	South Kingstown, Rhode Island	5,950	299	5.5 nights	August	$433	47%	$42,659	4.89
33	North Wildwood, New Jersey	5,843	437	4.6 nights	July	$389	36%	$27,313	4.78
34	Harwich, Massachusetts	5,732	335	5.9 nights	August	$539	43%	$55,793	4.88
35	Oak Bluffs, Massachusetts	5,717	375	5.3 nights	August	$689	42%	$59,650	4.84
36	Kennebunk, Maine	5,432	241	4.8 nights	August	$599	43%	$64,967	4.88
37	Eastham, Massachusetts	5,418	343	5.9 nights	August	$436	44%	$46,119	4.84
38	Rockport, Massachusetts	5,049	206	5.0 nights	August	$422	46%	$46,484	4.89
39	Mount Desert, Maine	4,842	220	5.6 nights	August	$489	51%	$59,319	4.83
40	Neptune Township, New Jersey. Includes Ocean Grove.	4,801	251	5.3 nights	August	$434	39%	$42,209	4.84
41	Brewster, Massachusetts	4,471	263	6.1 nights	August	$442	43%	$43,576	4.87
42	Revere, Massachusetts	4,369	142	5.7 nights	October	$272	51%	$38,833	4.80
43	Marblehead, Massachusetts	4,346	153	4.9 nights	October	$452	47%	$58,040	4.90
44	Ogunquit, Maine	4,286	253	5.5 nights	August	$484	40%	$46,897	4.84
45	Tremont, Maine	4,225	174	5.2 nights	August	$418	55%	$51,276	4.89
46	Trenton, Maine	4,171	146	4.6 nights	August	$421	56%	$58,799	4.88
47	Wellfleet, Massachusetts	4,118	261	6.0 nights	August	$458	46%	$46,164	4.83
48	Sandwich, Massachusetts	4,043	276	6.3 nights	August	$486	40%	$45,266	4.84
49	Milford, Connecticut	3,966	184	6.4 nights	July	$407	44%	$44,070	4.91
50	Portsmouth, Rhode Island	3,888	142	4.5 nights	July	$500	46%	$60,031	4.89
51	Truro, Massachusetts	3,867	247	5.7 nights	August	$451	45%	$43,923	4.84
52	Westerly, Rhode Island	3,617	176	4.9 nights	August	$517	42%	$46,513	4.90
53	Islip, New York. Includes Bay Shore, Sayville and Fire Island.	3,497	215	6.1 nights	July	$527	40%	$40,934	4.80
54	Edgartown, Massachusetts	3,458	257	6.1 nights	August	$907	41%	$69,525	4.88
55	Boothbay Harbor, Maine	3,376	190	4.7 nights	July	$394	42%	$36,049	4.83
56	Ventnor City, New Jersey	3,327	228	5.6 nights	August	$436	37%	$36,907	4.88
57	Camden, Maine	3,307	167	5.8 nights	August	$359	44%	$35,763	4.88
58	Asbury Park, New Jersey	3,297	144	5.2 nights	August	$497	43%	$57,271	4.91
59	Mashpee, Massachusetts	3,231	213	5.1 nights	August	$577	39%	$45,021	4.85
60	Gouldsboro, Maine	3,202	155	4.7 nights	August	$390	45%	$42,233	4.89
61	Bristol, Rhode Island	3,064	115	4.4 nights	August	$383	47%	$47,633	4.92
62	Scarborough, Maine	3,062	155	6.4 nights	July	$458	47%	$46,796	4.89
63	South Portland, Maine	3,010	115	6.0 nights	August	$282	48%	$34,711	4.89
64	Tisbury, Massachusetts	2,986	186	5.8 nights	August	$706	43%	$63,312	4.87
65	Kennebunkport, Maine	2,903	169	5.2 nights	August	$752	40%	$68,008	4.88
66	Lamoine, Maine	2,881	109	5.1 nights	August	$376	56%	$52,964	4.89
67	Bourne, Massachusetts	2,874	157	5.1 nights	August	$452	42%	$42,111	4.85
68	Wareham, Massachusetts	2,827	178	5.4 nights	July	$377	42%	$33,944	4.87
69	Belfast, Maine	2,805	118	5.4 nights	August	$296	50%	$36,347	4.92
70	Fairfield, Connecticut	2,793	150	6.4 nights	July	$573	39%	$45,478	4.86
71	Harpswell, Maine	2,767	193	6.7 nights	August	$448	45%	$40,245	4.87
72	Orleans, Massachusetts	2,752	185	5.9 nights	July	$541	45%	$52,363	4.83
73	Scituate, Massachusetts	2,728	117	4.7 nights	July	$583	41%	$62,044	4.90
74	Newburyport, Massachusetts	2,661	116	5.5 nights	August	$323	41%	$34,972	4.85
75	East Lyme, Connecticut	2,659	107	5.5 nights	August	$391	43%	$51,097	4.90
76	Saco, Maine	2,656	136	5.7 nights	August	$405	46%	$44,248	4.86
77	New Shoreham, Rhode Island	2,577	140	4.9 nights	July	$709	42%	$64,847	4.91
78	Salisbury, Massachusetts	2,564	123	5.1 nights	August	$418	41%	$50,412	4.82
79	Belmar, New Jersey	2,558	134	5.3 nights	August	$491	43%	$45,681	4.84
80	Brunswick, Maine	2,543	103	5.5 nights	July	$275	50%	$34,527	4.87
81	Point Pleasant Beach, New Jersey	2,387	159	6.8 nights	August	$642	43%	$57,406	4.90
82	Toms River, New Jersey	2,109	146	5.8 nights	August	$559	34%	$41,640	4.88
83	Beach Haven, New Jersey	2,068	110	5.4 nights	August	$651	44%	$58,543	4.88
84	Biddeford, Maine	1,996	107	6.1 nights	August	$436	46%	$43,582	4.86
85	Norwalk, Connecticut	1,971	117	6.5 nights	June	$335	41%	$28,072	4.88
86	Seaside Park, New Jersey	1,885	136	5.5 nights	July	$461	37%	$38,183	4.86
87	Boothbay, Maine	1,838	135	5.7 nights	August	$402	40%	$32,789	4.85
88	Long Beach Township, New Jersey. Includes Harvey Cedars.	1,762	153	6.1 nights	August	$871	37%	$59,668	4.87
89	Long Beach, New York	1,553	106	7.1 nights	August	$466	37%	$35,841	4.86
90	Sea Isle City, New Jersey	1,553	105	5.4 nights	August	$555	37%	$47,532	4.87
91	West Tisbury, Massachusetts	1,495	106	6.0 nights	August	$700	44%	$56,388	4.92

Figures are AirROI estimates for the 12 months to October 2026, and stays count Airbnb bookings only. Typical stay is a booking's length, occupancy the share of available nights booked, and revenue the yearly average per home, before costs. Guest rating is out of 5. Airbnb data files some places as one district or township, so Lower Township and rows like it cover several towns.

By region

Stays and Top Town by Region

Beach Towns in the Northeast by region: towns, Airbnb stays and the top town in each
Region	Towns	Stays	Top town
Massachusetts	28	151,919	Provincetown
Maine	24	138,709	Portland
New Jersey	19	127,379	Atlantic City
Rhode Island	8	58,251	Newport
New York	6	50,345	East Hampton
Connecticut	5	21,158	Stonington
New Hampshire	1	8,366	Hampton

Town by town

Where the Top Towns Stand Out

7 of 8 are busiest in August. Wildwood peaks in July. Among guests who left a review, New York is the top home city in 6 of the 8. Apartments and condos are the largest home type in 4 of the 8. The lines below add what the table can't show, where one of the 8 most booked towns leads its peers or differs from the rest.

Portland, Maine
Of the 49 beach towns in the Northeast with 200 or more homes, Portland (Maine) had the biggest share of apartments and condos, at 67%, in the 12 months to October 2026.
Atlantic City, New Jersey
In the 12 months to October 2026, houses were the largest home type in Atlantic City, New Jersey, at 49% of homes.
4
Bar Harbor, Maine
Of the 49 beach towns in the Northeast with 200 or more homes, Bar Harbor (Maine) had the highest occupancy, at 58%, in the 12 months to October 2026. Houses were the largest home type in Bar Harbor, at 50% of homes.
5
Wildwood, New Jersey
In the 12 months to October 2026, among guests who left a review, Philadelphia was the top home city for Wildwood, New Jersey, at 9.9%.
6
Lower Township, New Jersey
In the 12 months to October 2026, houses were the largest home type in Lower Township, New Jersey, at 89% of homes. Among guests who left a review, Philadelphia was the top home city for Lower Township, at 9.1%.
8
East Hampton, New York
Of the 49 beach towns in the Northeast with 200 or more homes, East Hampton (New York) had the most Airbnb homes, at 1,191, in the 12 months to October 2026. Houses were the largest home type in East Hampton, at 83% of homes.

When to go

Busiest and Quietest Months

August, July and June rank as the busiest months for Airbnb nights across the beach towns in the Northeast, and January and February as the quietest. August is the busiest month in 68 of the 91, while Wildwood, Barnstable and Brookhaven peak in July. Across the 91 towns, nightly rates run lowest in March, at about $446, and highest in July, at about $624. Across the 91 towns, stays run longest in July, at 6.6 nights, and shortest in September and October, at 3.6 nights.

August ranks first, February last

Airbnb months in calendar order. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

Three busiest months
Other months

Month by month: rank, typical stay and nightly rate

Months in the Northeast by rank
Rank	Month	Typical stay	Nightly rate
1	August	5.1 nights	$616
2	July	6.6 nights	$624
3	June	5.0 nights	$574
4	September	3.6 nights	$524
5	October	3.6 nights	$473
6	May	4.6 nights	$499
7	November	4.3 nights	$460
8	April	5.6 nights	$459
9	December	4.0 nights	$457
10	March	4.9 nights	$446
11	January	5.0 nights	$454
12	February	4.2 nights	$451

Who comes

Where Guests Come From

Among guests who left a review, 95.3% come from within the United States. Among those guests, the largest groups from abroad, each 1.1%, come from Canada and the United Kingdom. The top home cities among those guests are New York, Boston and Philadelphia. Old Orchard Beach (Maine) draws the most from abroad, at 9.3%, among towns with 200 or more homes.

Top home cities

Among guests who left a review

95.3% from within the United States

New York 10%
Boston 4.1%
Philadelphia 2%
Washington 1%

The money view

Revenue, Occupancy and Nightly Rate

Among the 49 towns with 200 or more Airbnb homes, Middletown has the highest estimated revenue per home, at $76,543 a year. Of those 49, Bar Harbor has the highest occupancy, at 58%, and Hampton has the lowest nightly rate on Airbnb, at $327. The most booked of the 91, Portland, earns about $53,494 per home.

Highest revenue per home of these 49

A year, AirROI estimate

Middletown $76,543
Rhode Island
East Hampton $71,684
New York
Edgartown $69,525
Massachusetts
Southampton $69,210
New York
Chatham $67,217
Massachusetts

Highest occupancy of these 49

Nights booked, AirROI estimate

Bar Harbor 58%
Maine
Southwest Harbor 54%
Maine
Mount Desert 51%
Maine
Portland 51%
Maine
South Kingstown 47%
Rhode Island

Lowest nightly rate of these 49

On Airbnb, AirROI estimate

Hampton $327
New Hampshire
Atlantic City $362
New Jersey
Old Orchard Beach $373
Maine
Wildwood Crest $382
New Jersey
Stonington $384
Connecticut

FAQ

Frequently Asked Questions

What is the most popular beach town in the Northeast?

By AirROI's estimates, Portland (Maine) is the most booked of the 91 beach towns in the Northeast, with 30,211 Airbnb stays in the 12 months to October 2026. Atlantic City is second, with 18,977. This counts Airbnb bookings only.

What is the most affordable beach town in the Northeast?

By AirROI's estimated nightly rate on Airbnb in the 12 months to October 2026, among beach towns in the Northeast with 200 or more homes, the lowest are Hampton (New Hampshire) ($327), Atlantic City (New Jersey) ($362) and Old Orchard Beach (Maine) ($373). That is the average asking price on booked nights, not what it costs to live or buy there.

What are some small beach towns in the Northeast?

By AirROI's count of active Airbnb homes as of October 2026, the smallest of the 91 beach towns it lists in the Northeast are Brunswick (Maine) (103), Sea Isle City (New Jersey) (105) and Long Beach (New York) (106). AirROI's list starts at 100 homes, so smaller places are not on it.

What beach towns in the Northeast offer the strongest Airbnb returns?

Returns depend on what a home costs to buy and run, which AirROI's figures do not cover. On AirROI's estimated revenue per home in the 12 months to October 2026, among beach towns in the Northeast with 200 or more homes, the highest are Middletown (Rhode Island) ($76,543), East Hampton (New York) ($71,684) and Edgartown (Massachusetts) ($69,525). Among the same towns, Bar Harbor (Maine) has the highest occupancy, at 58%.

Method

How These Lists and Numbers Are Made

How a town gets on this list. A town needs 100 or more Airbnb homes with recent stays. A language model then judges the place from its name, state, country and coordinates, not from words in its name: it has to be on an ocean or sea coast with its own beach, seafront or harbour, or on a Great Lake with a public beach, and within about 10 km of the shore. The town's own listings can back that up, with 30% of its homes listing beach access, or 10% with ocean views, waterfront homes or beach in their titles besides. A town whose listings do not gets a second, stricter check, which asks whether people go there for that or mainly for something else. Big cities stay off. Corrections come last: places the checks got wrong are added or taken off, and rows that name one place are joined.

How the figures are made. Stays, occupancy, nightly rate and revenue are AirROI estimates built from Airbnb listing data, and cover Airbnb only. A town's stays are its bookings in the period, and the typical stay and busiest month come from the same data. Guest ratings, home sizes and how far ahead guests book are the latest figures in each town's AirROI data. Month ranks compare each month's part of Airbnb nights. Origin rests on 1,750,309 reviews and describes guests who left a review, not everyone who stayed. A town needs 1,000 reviews before this page gives its share from abroad.