Beach townsAustralia2026
Australia Beach Towns
Gold Coast, Noosa Heads and Byron Bay were the most booked of the 119 beach towns in Australia on Airbnb in the 12 months to October 2026, with an estimated 117,272, 28,693 and 26,758 stays. January is the busiest month across them, and the typical stay is 4.6 nights.
Figures are AirROI estimates. How they are made
Among the 47 towns with 200+ homes
- Most booked of these 47
- Gold Coast 117,272 stays
- Highest revenue per home of these 47
- Noosa Heads A$82,203 a year
- Highest rated of these 47
- Margaret River 4.87 out of 5
- Lowest nightly rate of these 47
- Hervey Bay A$270 a night
- Longest typical stay of these 47
- Townsville 5.7 nights
Ranking
Australia Beach Towns Ranked by Airbnb Stays
Every one of the beach and coastal towns in Australia with 100 or more Airbnb homes and recent stays, most booked first.
| 1 | Gold Coast, Queensland | 117,272 | A$438 |
|---|---|---|---|
| 2 | Noosa Heads, Queensland | 28,693 | A$636 |
| 3 | Byron Bay, New South Wales | 26,758 | A$679 |
| 4 | Busselton, Western Australia | 25,601 | A$473 |
| 5 | Margaret River, Western Australia | 25,068 | A$383 |
| 6 | Surfers Paradise, Queensland | 20,972 | A$398 |
| 7 | Dunsborough, Western Australia | 18,044 | A$503 |
| 8 | Cowes, Victoria | 15,984 | A$431 |
| 9 | Gosford, New South Wales | 15,388 | A$569 |
| 10 | Townsville, Queensland | 14,575 | A$320 |
| 11 | Airlie Beach, Queensland | 13,931 | A$450 |
| 12 | Fremantle, Western Australia | 13,065 | A$294 |
| 13 | Port Douglas, Queensland | 12,908 | A$551 |
| 14 | Geelong, Victoria | 11,349 | A$274 |
| 15 | Vincentia, New South Wales | 11,346 | A$558 |
| 16 | Torquay, Victoria | 10,901 | A$469 |
| 17 | Apollo Bay, Victoria | 10,649 | A$417 |
| 18 | Port Macquarie, New South Wales | 10,407 | A$333 |
| 19 | Albany, Western Australia | 10,094 | A$347 |
| 20 | Kiama, New South Wales | 9,977 | A$618 |
| 21 | Nelson Bay, New South Wales | 9,649 | A$572 |
| 22 | Bicheno, Tasmania | 9,640 | A$334 |
| 23 | Coffs Harbour, New South Wales | 9,386 | A$392 |
| 24 | Yallingup, Western Australia | 8,822 | A$594 |
| 25 | Kingscliff, New South Wales | 8,757 | A$556 |
| 26 | Lorne, Victoria | 8,593 | A$582 |
| 27 | Huskisson, New South Wales | 8,559 | A$528 |
| 28 | Ocean Grove, Victoria | 8,333 | A$435 |
| 29 | Mandurah, Western Australia | 8,164 | A$419 |
| 30 | Yamba, New South Wales | 8,089 | A$507 |
| 31 | Coles Bay, Tasmania | 7,859 | A$394 |
| 32 | Hervey Bay, Queensland | 7,692 | A$270 |
| 33 | Eurobodalla, New South Wales. Includes Batemans Bay and Moruya. | 7,655 | A$409 |
| 34 | Forster, New South Wales | 7,555 | A$418 |
| 35 | Port Fairy, Victoria | 7,100 | A$417 |
| 36 | Robe, South Australia | 6,927 | A$358 |
| 37 | Port Stephens, New South Wales | 6,194 | A$631 |
| 38 | Sunshine Beach, Queensland | 6,028 | A$660 |
| 39 | Inverloch, Victoria | 5,763 | A$404 |
| 40 | Lennox Head, New South Wales | 5,472 | A$519 |
| 41 | Byron, New South Wales | 5,463 | A$708 |
| 42 | Shoal Bay, New South Wales | 5,190 | A$611 |
| 43 | Cottesloe, Western Australia | 4,905 | A$450 |
| 44 | Agnes Water, Queensland | 4,881 | A$381 |
| 45 | Terrigal, New South Wales | 4,829 | A$591 |
| 46 | Broadbeach, Queensland | 4,785 | A$463 |
| 47 | Merimbula, New South Wales | 4,775 | A$408 |
| 48 | Shellharbour, New South Wales. Includes Shell Cove. | 4,640 | A$500 |
| 49 | Noosa, Queensland. Includes Tewantin. | 4,604 | A$435 |
| 50 | Rainbow Beach, Queensland | 4,501 | A$353 |
| 51 | Kalbarri, Western Australia | 4,393 | A$306 |
| 52 | Anglesea, Victoria | 4,320 | A$486 |
| 53 | Sawtell, New South Wales | 4,274 | A$422 |
| 54 | Bargara, Queensland | 4,274 | A$323 |
| 55 | Lakes Entrance, Victoria | 4,263 | A$360 |
| 56 | Denmark, Western Australia | 4,199 | A$353 |
| 57 | Suffolk Park, New South Wales | 4,135 | A$646 |
| 58 | Joondalup, Western Australia | 4,091 | A$281 |
| 59 | Geraldton, Western Australia | 4,062 | A$251 |
| 60 | Crescent Head, New South Wales | 4,007 | A$359 |
| 61 | Gnarabup, Western Australia | 3,990 | A$467 |
| 62 | Callala Beach, New South Wales | 3,864 | A$781 |
| 63 | Surf Coast, Victoria | 3,846 | A$490 |
| 64 | Gerringong, New South Wales | 3,806 | A$803 |
| 65 | Port Lincoln, South Australia | 3,571 | A$274 |
| 66 | Victor Harbor, South Australia | 3,507 | A$346 |
| 67 | Exmouth, Western Australia | 3,487 | A$473 |
| 68 | Kingscote, South Australia | 3,432 | A$332 |
| 69 | Yeppoon, Queensland | 3,414 | A$310 |
| 70 | Cape Woolamai, Victoria | 3,338 | A$422 |
| 71 | Scarborough, Western Australia | 3,330 | A$398 |
| 72 | South West Rocks, New South Wales | 3,288 | A$304 |
| 73 | Douglas, Queensland. Includes Mossman. | 3,271 | A$487 |
| 74 | South Fremantle, Western Australia | 3,165 | A$339 |
| 75 | Bogangar, New South Wales | 3,101 | A$542 |
| 76 | Port Campbell, Victoria | 3,091 | A$391 |
| 77 | Port Elliot, South Australia | 3,088 | A$368 |
| 78 | Middleton, South Australia | 3,080 | A$412 |
| 79 | Manly, New South Wales | 3,035 | A$480 |
| 80 | Bass Coast, Victoria. Includes Phillip Island and Wonthaggi. | 3,032 | A$447 |
| 81 | Bondi Beach, New South Wales | 2,965 | A$427 |
| 82 | Brunswick Heads, New South Wales | 2,931 | A$489 |
| 83 | Ballina, New South Wales | 2,913 | A$469 |
| 84 | Palm Cove, Queensland | 2,892 | A$526 |
| 85 | Burleigh Heads, Queensland | 2,878 | A$546 |
| 86 | The Entrance, New South Wales | 2,848 | A$379 |
| 87 | Peregian Beach, Queensland | 2,757 | A$558 |
| 88 | Mooloolaba, Queensland | 2,742 | A$438 |
| 89 | Copper Coast, South Australia. Includes Kadina, Moonta and Wallaroo. | 2,732 | A$300 |
| 90 | Sunrise Beach, Queensland | 2,696 | A$551 |
| 91 | Encounter Bay, South Australia | 2,692 | A$373 |
| 92 | Callala Bay, New South Wales | 2,667 | A$636 |
| 93 | Ventnor, Victoria | 2,543 | A$428 |
| 94 | Casuarina Beach, New South Wales | 2,527 | A$627 |
| 95 | Hyams Beach, New South Wales | 2,523 | A$688 |
| 96 | Maroochydore, Queensland | 2,516 | A$382 |
| 97 | St Kilda, Victoria | 2,511 | A$244 |
| 98 | Portarlington, Victoria | 2,508 | A$392 |
| 99 | Sussex Inlet, New South Wales | 2,474 | A$382 |
| 100 | Rye, Victoria | 2,449 | A$574 |
| 101 | Tweed Heads, New South Wales | 2,424 | A$376 |
| 102 | Augusta, Western Australia | 2,268 | A$323 |
| 103 | Noosaville, Queensland | 2,246 | A$435 |
| 104 | Normanville, South Australia | 2,230 | A$370 |
| 105 | Malua Bay, New South Wales | 2,196 | A$515 |
| 106 | Sandy Point, Victoria | 2,193 | A$396 |
| 107 | Aireys Inlet, Victoria | 2,189 | A$493 |
| 108 | Rockingham, Western Australia | 2,160 | A$259 |
| 109 | Anna Bay, New South Wales | 2,098 | A$630 |
| 110 | St Leonards, Victoria | 2,096 | A$409 |
| 111 | Narooma, New South Wales | 2,075 | A$363 |
| 112 | Smiths Lake, New South Wales | 2,062 | A$473 |
| 113 | Hawks Nest, New South Wales | 2,003 | A$402 |
| 114 | Fingal Bay, New South Wales | 1,970 | A$693 |
| 115 | Bawley Point, New South Wales | 1,920 | A$470 |
| 116 | Ulladulla, New South Wales | 1,867 | A$464 |
| 117 | Bermagui, New South Wales | 1,720 | A$388 |
| 118 | Boomerang Beach, New South Wales | 1,626 | A$695 |
| 119 | Tuncurry, New South Wales | 1,317 | A$342 |
Figures are AirROI estimates for the 12 months to October 2026, and stays count Airbnb bookings only. Typical stay is a booking's length, occupancy the share of available nights booked, and revenue the yearly average per home, before costs. Guest rating is out of 5. Airbnb data files some places as one district or township, so Eurobodalla and rows like it cover several towns.
Money figures on this page are in Australian dollars, converted from US dollars at A$1.44 per US$, the typical rate from November 2025 to October 2026.
By region
Stays and Top Town by Region
| Region | Stays | Top town |
|---|---|---|
| Queensland | 270,528 | Gold Coast |
| New South Wales | 244,725 | Byron Bay |
| Western Australia | 148,908 | Busselton |
| Victoria | 117,051 | Cowes |
| South Australia | 31,259 | Robe |
| Tasmania | 17,499 | Bicheno |
Town by town
Where the Top Towns Stand Out
7 of 8 are busiest in January. Margaret River peaks in October. Among guests who left a review, Perth is the top home city in 3 of the 8. Houses are the largest home type in 5 of the 8. The lines below add what the table can't show, where one of the 8 most booked towns leads its peers or differs from the rest.
- Gold Coast, Queensland
Of the 47 beach towns in Australia with 200 or more homes, Gold Coast (Queensland) had the most Airbnb homes, at 4,240, in the 12 months to October 2026. Apartments and condos were the largest home type in Gold Coast, at 74% of homes. Among guests who left a review, Brisbane was the top home city for Gold Coast, at 5.9%.
- Noosa Heads, Queensland
Of the 47 beach towns in Australia with 200 or more homes, Noosa Heads (Queensland) was booked furthest ahead, about 98 days before arrival, in the 12 months to October 2026. Apartments and condos were the largest home type in Noosa Heads, at 75% of homes. Among guests who left a review, Brisbane was the top home city for Noosa Heads, at 6.2%.
- Byron Bay, New South Wales
Of the 47 beach towns in Australia with 200 or more homes, Byron Bay (New South Wales) had the highest nightly rate, at A$679, in the 12 months to October 2026. Among guests who left a review, Sydney was the top home city for Byron Bay, at 7.6%.
- 5Margaret River, Western Australia
Of the 47 beach towns in Australia with 200 or more homes, Margaret River (Western Australia) had the highest guest rating, at 4.87, in the 12 months to October 2026.
- 6Surfers Paradise, Queensland
Of the 47 beach towns in Australia with 200 or more homes, Surfers Paradise (Queensland) had the biggest share of apartments and condos, at 95%, in the 12 months to October 2026. Among guests who left a review, Melbourne was the top home city for Surfers Paradise, at 5.4%.
- 8Cowes, Victoria
Of the 47 beach towns in Australia with 200 or more homes, Cowes (Victoria) had the biggest share of homes that sleep 8 or more, at 54%, in the 12 months to October 2026. Among guests who left a review, Melbourne was the top home city for Cowes, at 23%.
When to go
Busiest and Quietest Months
January, December and October rank as the busiest months for Airbnb nights across the beach towns in Australia, and June and May as the quietest. January is the busiest month in 79 of the 119, while Margaret River and Airlie Beach peak in October, and Townsville in July. Across the 119 towns, nightly rates run lowest in August, at about A$432, and highest in January, at about A$513. Across the 119 towns, stays run longest in December, at 5.3 nights, and shortest in September, at 3.8 nights.
January ranks first, May last
Airbnb months in calendar order. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
Month by month: rank, typical stay and nightly rate
| Rank | Month | Typical stay | Nightly rate |
|---|---|---|---|
| 1 | January | 4.8 nights | A$513 |
| 2 | December | 5.3 nights | A$506 |
| 3 | October | 4.1 nights | A$458 |
| 4 | November | 4.5 nights | A$453 |
| 5 | March | 4.0 nights | A$450 |
| 6 | September | 3.8 nights | A$456 |
| 7 | April | 4.2 nights | A$477 |
| 8 | July | 5.0 nights | A$453 |
| 9 | February | 4.6 nights | A$450 |
| 10 | August | 4.3 nights | A$432 |
| 11 | June | 4.5 nights | A$437 |
| 12 | May | 4.2 nights | A$438 |
Who comes
Where Guests Come From
Among guests who left a review, 76% come from within Australia. Among those guests, the largest groups from abroad come from the United Kingdom, the United States and New Zealand. The top home cities among those guests are Melbourne, Sydney and Perth. Airlie Beach (Queensland) draws the most from abroad, at 49%, among towns with 200 or more homes.
Top countries abroad
Among guests who left a review
Top home cities
Among guests who left a review
76% from within Australia
The money view
Revenue, Occupancy and Nightly Rate
Among the 47 towns with 200 or more Airbnb homes, Noosa Heads has the highest estimated revenue per home, at A$82,203 a year. Of those 47, Fremantle has the highest occupancy, at 62%, and Hervey Bay has the lowest nightly rate on Airbnb, at A$270. The most booked of the 119, Gold Coast, earns about A$61,218 per home.
Highest revenue per home of these 47
A year, AirROI estimate
- Noosa Heads A$82,203
Queensland
- Yallingup A$78,037
Western Australia
- Byron Bay A$77,932
New South Wales
- Margaret River A$75,916
Western Australia
- Kiama A$69,419
New South Wales
Highest occupancy of these 47
Nights booked, AirROI estimate
- Fremantle 62%
Western Australia
- Margaret River 60%
Western Australia
- Albany 54%
Western Australia
- Surfers Paradise 51%
Queensland
- Airlie Beach 51%
Queensland
Lowest nightly rate of these 47
On Airbnb, AirROI estimate
- Hervey Bay A$270
Queensland
- Geelong A$274
Victoria
- Fremantle A$294
Western Australia
- South West Rocks A$304
New South Wales
- Townsville A$320
Queensland
FAQ
Frequently Asked Questions
What is the most popular beach town in Australia?
By AirROI's estimates, Gold Coast (Queensland) is the most booked of the 119 beach towns in Australia, with 117,272 Airbnb stays in the 12 months to October 2026. Noosa Heads is second, with 28,693. This counts Airbnb bookings only.
What is the most affordable beach town in Australia?
By AirROI's estimated nightly rate on Airbnb in the 12 months to October 2026, among beach towns in Australia with 200 or more homes, the lowest are Hervey Bay (Queensland) (A$270), Geelong (Victoria) (A$274) and Fremantle (Western Australia) (A$294). That is the average asking price on booked nights, not what it costs to live or buy there.
What are some small beach towns in Australia?
By AirROI's count of active Airbnb homes as of October 2026, the smallest of the 119 beach towns it lists in Australia are Augusta (Western Australia) (99), Bawley Point (New South Wales) (100) and Tuncurry (New South Wales) (100). AirROI's list starts at 100 homes, so smaller places are not on it.
What beach towns in Australia offer the strongest Airbnb returns?
Returns depend on what a home costs to buy and run, which AirROI's figures do not cover. On AirROI's estimated revenue per home in the 12 months to October 2026, among beach towns in Australia with 200 or more homes, the highest are Noosa Heads (Queensland) (A$82,203), Yallingup (Western Australia) (A$78,037) and Byron Bay (New South Wales) (A$77,932). Among the same towns, Fremantle (Western Australia) has the highest occupancy, at 62%.
Method
How These Lists and Numbers Are Made
How a town gets on this list. A town needs 100 or more Airbnb homes with recent stays. A language model then judges the place from its name, state, country and coordinates, not from words in its name: it has to be on an ocean or sea coast with its own beach, seafront or harbour, or on a Great Lake with a public beach, and within about 10 km of the shore. The town's own listings can back that up, with 30% of its homes listing beach access, or 10% with ocean views, waterfront homes or beach in their titles besides. A town whose listings do not gets a second, stricter check, which asks whether people go there for that or mainly for something else. Big cities stay off, unless people travel to them for the beach. Corrections come last: places the checks got wrong are added or taken off, and rows that name one place are joined.
How the figures are made. Stays, occupancy, nightly rate and revenue are AirROI estimates built from Airbnb listing data, and cover Airbnb only. A town's stays are its bookings in the period, and the typical stay and busiest month come from the same data. Guest ratings, home sizes and how far ahead guests book are the latest figures in each town's AirROI data. Month ranks compare each month's part of Airbnb nights. Origin rests on 2,300,145 reviews and describes guests who left a review, not everyone who stayed. A town needs 1,000 reviews before this page gives its share from abroad.