Mountain townsUS2026

Mountain Towns in the US

Source: AirROI Reviewed by , Founder @ AirROI Updated

Figures are AirROI estimates. How they are made

Among the 207 towns with 200+ homes

Most booked of these 207
Sevierville 257,488 stays
Highest revenue per home of these 207
Teton Village $123,240 a year
Highest rated of these 207
Palmer 4.94 out of 5
Lowest nightly rate of these 207
Bisbee $177 a night
Longest typical stay of these 207
Boulder 7.2 nights

Ranking

Mountain Towns in the US Ranked by Airbnb Stays

Every one of the mountain towns and villages in the United States with 100 or more Airbnb homes and recent stays, most booked first.

Mountain Towns in the US ranked by Airbnb stays, with homes, typical stay, busiest month, nightly rate, occupancy, revenue per home and guest rating
1Sevierville, Tennessee257,488$417
2Gatlinburg, Tennessee139,930$385
3Pigeon Forge, Tennessee116,754$368
4Sedona, Arizona86,215$445
5Big Bear Lake, California80,927$457
6Breckenridge, Colorado68,858$591
7Mammoth Lakes, California66,329$458
8Asheville, North Carolina61,139$270
9Park City, Utah53,790$655
10Flagstaff, Arizona51,660$315
11Bend, Oregon51,657$333
12Santa Fe, New Mexico50,472$350
13Blue Ridge, Georgia48,897$393
14Estes Park, Colorado47,718$421
15South Lake Tahoe, California41,654$527
16Steamboat Springs, Colorado35,806$599
17Truckee, California31,033$582
18Ruidoso, New Mexico30,878$301
19Oakhurst, California29,837$374
20Bryson City, North Carolina29,803$278
21Ellijay, Georgia29,500$339
22Eureka Springs, Arkansas28,292$226
23Big Bear City, California27,444$359
24Keystone, Colorado26,901$411
25Coolbaugh Township, Pennsylvania. Includes Tobyhanna.25,193$397

Figures are AirROI estimates for the 12 months to October 2026, and stays count Airbnb bookings only. Typical stay is a booking's length, occupancy the share of available nights booked, and revenue the yearly average per home, before costs. Guest rating is out of 5. Airbnb data files some places as one district or township, so Coolbaugh Township and rows like it cover several towns.

By region

Stays and Top Town by Region

Mountain Towns in the US by region: towns, Airbnb stays and the top town in each
RegionStaysTop town
Colorado611,852Breckenridge
Tennessee570,758Sevierville
California522,094Big Bear Lake
North Carolina379,175Asheville
Arizona243,345Sedona
Georgia187,636Blue Ridge
Montana142,344Whitefish
New Mexico127,617Santa Fe
Pennsylvania122,465Coolbaugh Township
New York119,700Saugerties
Utah103,722Park City
Vermont103,374Stowe
Oregon102,975Bend
Washington94,374Leavenworth
Virginia84,376Luray
New Hampshire78,785Bartlett
Idaho70,593Driggs
Arkansas43,758Eureka Springs
West Virginia40,001Snowshoe
South Dakota33,898Lead
Wyoming33,467Jackson
Maryland26,559McHenry
Alaska24,271Palmer
Kentucky22,542Stanton
Maine21,259Bethel

Town by town

Where the Top Towns Stand Out

4 of 8 are busiest in October. Breckenridge and Mammoth Lakes peak in February, Sedona in March, and Big Bear Lake in December. Among guests who left a review, Nashville is the top home city in 3 of the 8. Cabins, campers and other outdoor stays are the largest home type in 4 of the 8. The lines below add what the table can't show, where one of the 8 most booked towns leads its peers or differs from the rest.

  1. Sevierville, Tennessee

    Of the 207 mountain towns in the United States with 200 or more homes, Sevierville (Tennessee) had the most Airbnb homes, at 7,523, in the 12 months to October 2026.

  2. 4
    Sedona, Arizona

    In the 12 months to October 2026, houses were the largest home type in Sedona, Arizona, at 65% of homes.

  3. 5
    Big Bear Lake, California

    In the 12 months to October 2026, among guests who left a review, Los Angeles was the top home city for Big Bear Lake, California, at 17%.

  4. 6
    Breckenridge, Colorado

    In the 12 months to October 2026, apartments and condos were the largest home type in Breckenridge, Colorado, at 58% of homes. Among guests who left a review, Denver was the top home city for Breckenridge, at 11%.

  5. 7
    Mammoth Lakes, California

    In the 12 months to October 2026, apartments and condos were the largest home type in Mammoth Lakes, California, at 76% of homes. Among guests who left a review, Los Angeles was the top home city for Mammoth Lakes, at 17%.

  6. 8
    Asheville, North Carolina

    In the 12 months to October 2026, houses were the largest home type in Asheville, North Carolina, at 51% of homes.

When to go

Busiest and Quietest Months

July, August and June rank as the busiest months for Airbnb nights across the mountain towns in the United States, and January and April as the quietest. July is the busiest month in 151 of the 365, while Sevierville, Gatlinburg and Pigeon Forge peak in October. Across the 365 towns, nightly rates run lowest in September, at about $363, and highest in February, at about $477. Across the 365 towns, stays run longest in July, at 4.8 nights, and shortest in September, at 3.2 nights.

July ranks first, April last

Airbnb months in calendar order. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

  • Three busiest months
  • Other months
Month by month: rank, typical stay and nightly rate
Months in the United States by rank
RankMonth Typical stay Nightly rate
1July4.8 nights$424
2August4.0 nights$392
3June4.3 nights$400
4October3.5 nights$378
5September3.2 nights$363
6December4.2 nights$453
7March3.9 nights$440
8February3.8 nights$477
9May3.9 nights$369
10November3.7 nights$380
11January3.9 nights$466
12April3.9 nights$365

Who comes

Where Guests Come From

Among guests who left a review, 95.8% come from within the United States. The top home cities among those guests are New York, Los Angeles and Denver. Mariposa (California) draws the most from abroad, at 21%, among towns with 200 or more homes.

Top home cities

Among guests who left a review

95.8% from within the United States

  • New York 2.8%
  • Los Angeles 1.9%
  • Denver 1.9%

The money view

Revenue, Occupancy and Nightly Rate

Among the 207 towns with 200 or more Airbnb homes, Teton Village has the highest estimated revenue per home, at $123,240 a year. Of those 207, Gardiner has the highest occupancy, at 56%, and Bisbee has the lowest nightly rate on Airbnb, at $177. The most booked of the 365, Sevierville, earns about $60,014 per home.

Highest revenue per home of these 207

A year, AirROI estimate

  1. Wyoming

  2. Jackson $103,681

    Wyoming

  3. Aspen $92,818

    Colorado

  4. Colorado

  5. Big Sky $79,294

    Montana

Highest occupancy of these 207

Nights booked, AirROI estimate

  1. Montana

  2. Colorado

  3. Wyoming

  4. Montana

  5. Washington

Lowest nightly rate of these 207

On Airbnb, AirROI estimate

  1. Arizona

  2. Mena $208

    Arkansas

  3. North Carolina

  4. North Carolina

  5. North Carolina

FAQ

Frequently Asked Questions

What is the most popular mountain town in the United States?

By AirROI's estimates, Sevierville (Tennessee) is the most booked of the 365 mountain towns in the United States, with 257,488 Airbnb stays in the 12 months to October 2026. Gatlinburg is second, with 139,930. This counts Airbnb bookings only.

What is the most affordable mountain town in the United States?

By AirROI's estimated nightly rate on Airbnb in the 12 months to October 2026, among mountain towns in the United States with 200 or more homes, the lowest are Bisbee (Arizona) ($177), Mena (Arkansas) ($208) and Murphy (North Carolina) ($214). That is the average asking price on booked nights, not what it costs to live or buy there.

What are some small mountain towns in the United States?

By AirROI's count of active Airbnb homes as of October 2026, the smallest of the 365 mountain towns it lists in the United States are Unincorporated Santa Monica Mountains (California) (94), Bear Creek (Alaska) (96) and Baker City (Oregon) (99). AirROI's list starts at 100 homes, so smaller places are not on it.

What mountain towns in the United States offer the strongest Airbnb returns?

Returns depend on what a home costs to buy and run, which AirROI's figures do not cover. On AirROI's estimated revenue per home in the 12 months to October 2026, among mountain towns in the United States with 200 or more homes, the highest are Teton Village (Wyoming) ($123,240), Jackson (Wyoming) ($103,681) and Aspen (Colorado) ($92,818). Among the same towns, Gardiner (Montana) has the highest occupancy, at 56%.

Method

How These Lists and Numbers Are Made

How a town gets on this list. A town needs 100 or more Airbnb homes with recent stays. A language model then judges the place from its name, state, country and coordinates, not from words in its name: it has to sit in a mountain range or right at its foot, with the mountains the reason it is known and why people go. The town's own listings can back that up, with 15% of its listing titles naming the mountains. A town whose listings do not gets a second, stricter check, which asks whether people go there for that or mainly for something else. Big cities stay off. Corrections come last: places the checks got wrong are added or taken off, and rows that name one place are joined.

How the figures are made. Stays, occupancy, nightly rate and revenue are AirROI estimates built from Airbnb listing data, and cover Airbnb only. A town's stays are its bookings in the period, and the typical stay and busiest month come from the same data. Guest ratings, home sizes and how far ahead guests book are the latest figures in each town's AirROI data. Month ranks compare each month's part of Airbnb nights. Origin rests on 11,520,907 reviews and describes guests who left a review, not everyone who stayed. A town needs 1,000 reviews before this page gives its share from abroad.